The Importance Of Beauty In The Beauty Industry
It’s an argument we’ve all heard before and there are more than a few books that have tackled the subject. But what’s different from even the last three years is just how widespread the media has become. Today’s teens spend an average of 10 hours and 45 minutes absorbing media in just one day, which includes the amount of time spent watching TV, listening to music, watching movies, reading magazines and using the internet. This is a generation that’s been raised watching reality TV – observing bodies transformed on Extreme Makeover; faces taken apart and pieced back together on I Want a Famous Face. They are, as Tina Fey puts it, bombarded by "a laundry list of attributes women must have to qualify as beautiful.”
Some people don’t realize that and try to live up to the unrealistic standards that we have created in our heads of what is really pretty. In that same article it describes beauty standards as features that are considered “pretty” in today's society. “They determine what is “beautiful”, from body shape, to facial proportions, to height and weight.” (Povey) This shows that the issue of beauty standards is a problem we face today because we can’t change the way we look.
Not Just a Bowl Beauty is one of the main foci in society today where selfies, beauty enhancement or plastic surgery, celebrities, and the media reign over society—constantly defining what people should aim for in terms of appearance. Appearances are everything to many people rather than inner beauty such as character and values. In turn, this beauty-obsessed world has led to people becoming more shallow, superficial, and unaccepting towards anything besides the “norm.” It is quite ironic to have a “norm” considering how each individual is different and live in different cultures and such. People are not meant to be or look the same neither should they adhere to a certain standard in which someone else has established.
Thirdly, we can discuss the healthy and suitable way to achieve your own personal appearance goals. Fourth, we can change up the media and celebrity culture. By allowing a wider variety of figures into this industry it will allow women around the world to feel comfortable in their own skin. Fifth, we can eliminate the comparison and competition we have with one another to “look the best” and “be the sexier women.” Lastly, and this goes to all women, we must learn to have respect in ourselves and look after ourselves and one another to be beautiful individuals in our own, unique way (Ramsey).
One day women will realize that the beauty myth is not for women. They will realize that beauty is not something that can be measured nor is it something that someone else can define. Beauty is whatever one sees and what one feels in their heart that is beautiful. Although, there are times I still argue I am not black, it 's no longer because I do not want to be associated with black community but it 's only because I want my roots to be shown.
Individuals within society are influenced by the socio-economic factors of the society which they inhabit. This essay will discuss Sociological imagination which was first mentioned by author C.W. Mills who wrote a book with the same title. The personal problem that will be discussed is childhood trauma, because it is broad this essay will focus more on depression and how it effects society on a larger scale. Lastly this essay will then show the advantages of using Social Imagination in our everyday life’s and how we can use it to the benefit of society on a wider scale. Social Imagination is the concept of being able to differentiate a personal problem from a problem that is affecting a wider society on a much larger scale.
One of the categories in being the ideal woman is being conventionally beautiful because, according to the media, a significant portion of a woman’s self-worth rests in appearance. This can be seen through women’s magazines in particular, which promote altering one’s appearance leads to the significant improvement of one’s “love life and relationships, and ultimately, life in general” (Bazzini 199). Therefore, the media presents a direct relationship with beauty and success: the more attractive a woman is, the better her life will be. Thus, a woman must the take initiative to look beautiful in order to be successful. Through the repetitive exposure of the same type of image in the media, what society considers beautiful often resembles a definitive checklist.
Flawless aesthetics is a goal that many individuals strive towards, women especially. In recent years, American society has been making efforts to subdue this trend. The revolutionary movement teaching individuals that they are beautiful in their own way is diminishing the negative attitude towards natural beauty. Through social media, celebrities and even cosmetic companies this mentality is being practiced around the globe. It convinces people that makeup and artificial alterations are not necessary, and current makeup trends reflect this approach.
In his documentary film “why beauty matters” English philosopher Roger Scruton introduces the idea of beauty is disappearing from our world. The philosopher implies, that Art has become ugly, as well as our physical surroundings, manners, language, and music. Nowadays, the main aim of art is to disturb and break moral taboos. It has now lost its initial duty and is used to show solely the ugliness of our world, instead of taking what is most painful in the human condition and redeeming it in the work of beauty. What according to Scruton is the main purpose of art.
The majority of modern society’s advertising conveys an oppressive message to American women. In advertisement campaigns, women are typically only considered and marketed as beautiful if they fit a very specific mold that society has created. Women who don’t fit this mold of being feminine, thin, and pretty are shamed and encouraged to change. However, it isn’t just the “ugly” women who are shamed in the media. There is a consistent message that runs throughout advertisements that suggests that women are lesser than men, and that they exist solely for the benefit of men.
What is the definition of marketing and where does advertising fit within that definition? Marketing refers to the processes involved in communicating a product or service to customers or consumers. These communication processes can be used to sell, purchase, distribute or even promote a product or service to various markets. Simply put, marketing is the communication between an organisation and its customers.
Your decisions to comply with society’s view of “beauty” are no longer subconscious, but rather are more conscious-driven decisions. Barbie’s slender figure remains idolized; however, it has evolved from a plastic doll to a self-starving model that is photo-shopped on the pages of glossy magazines. You spend hours in front of a mirror adjusting and perfecting your robotic look while demanding your parents to spend an endless amount of money on cosmetics and harmful skin products to acquire a temporary version of beauty. Consider companies such as Maybelline, which have throughout the ages created problematic and infantilizing campaigns and products for women. More specifically consider the “Baby Lips” product as well as the company slogan, “maybe she’s born with it, maybe it’s Maybelline,” that reiterates the male notions of beauty to which women are subjected.
Does technology help shape society’s standard of beauty? By: Allegra Sudarto Introduction: The world we live in today is a world of technology; the advancements in technology has been greatly integrated in our lives, and it is readily available and accessible. Technology has evolved it is not so much of magazines, newspapers, or posters, but technology has made the availability more at ease through smartphones.
The media portrays these unrealistic standards to men and women of how women should look, which suggests that their natural face is not good enough. Unrealistic standards for beauty created by the media is detrimental to girls’ self-esteem because it makes women feel constant external pressure to achieve the “ideal look”, which indicates that their natural appearance is inadequate. There has been an increasing number of women that are dissatisfied with themselves due to constant external pressure to look perfect. YWCA’s “Beauty at Any Cost” discusses this in their article saying that, “The pressure to achieve unrealistic physical beauty is an undercurrent in the lives of virtually all women in the United States, and its steady drumbeat is wreaking havoc on women in ways that far exceed the bounds of their physical selves” (YWCA).
Many advertisements try to sell us values and make us feel sad, happy or fearful. Women then fall prey to these advertisements and become obsessed with what the ideal female beauty is. Women mostly look up to thin, tall, blonde white women with blue eyes and go to great extents to achieve this look. Men also play a part, as they judge women in real life based on what they are shown in advertisements, the warped
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