Us Canadian Magazine Dispute Case Study

To what extent do you think the U.S.-Canadian magazine dispute was motivated by genuine desires to protect Canadian culture?

I think that to some extent there was a true concern with Canadian culture but I would say that the reason for the dispute was also economic. The American culture and its products are spread over Canada in all areas an not only in the magazines business. If this was a 100% culture concern, it would have affected more sectors of the economy and not only magazines. Radio, cinema, TV would all be examples, but it happened only with the magazines. For instance: "Canada is one of the best examples of a country where U.S. cultural products dominate despite the Canadian government's efforts to preserve local culture. Canadian films account for just 2.1 percent of Canadian film ticket sales, and the vast majority of the remaining 98 percent are American. Moreover, three-quarters of the television watched, four out of five magazines sold on newsstands, and 70 percent of the content on radio, are of foreign origin. The vast majority of foreign products in all of these categories are American."

To what extent do you think the government of Canada was pressured to seek to protect its market because of the financial interests of the Canadian magazine industry?

I think that a very strong lobby for the magazine

And to be able to convince them, that in a globalized world, putting up such pressure would be sustainable and not give the motto to start a conflict in other areas of trading. Taxing foreign products has the same effect as subsidizing national ones and creates abnormal fluctuations in the consumption and in the production padrons that might be difficult to correct afterwards. The "retaliation" from the United States of America regarding doing the same on Canadian product was not a