Nachamada Simon 2013080080 BOH4M 12/02/2013 Introduction Loblaw companies limited a subsidiary of George Weston limited is Canada’s largest food retailer in Canada. It was incorporated on January 18, 1956.It has over a thousand retail stores and 23 distribution centers. It has twenty two banners. Loblaw mission is to be Canada’s best food, health and home retailer.
Trader Joe’s is a small, American grocery store chain that would benefit from expanding internationally into the Canadian market. As we have seen in recent months, Target Corp. just pulled all of their locations out of Canada, but this is largely due to the fact that their international strategy did not fit well with the Canadian market. This paper will outline why Trader Joe’s is a good retailer for international expansion, why Canada mixes well with their business strategy as a country to expand to, the strategic plan Trader Joes should engage in during expansion, and five strategic recommendations that lead to Trader Joe’s advantages in
1. Rivalry among existing competitors The retail industry is extremely competitive. Here in Canada we enjoy large well established retailers such as Hudson Bay, Costco, and Canadian Tire. According to Statistics Canada “Chain stores, defined as operating four or more locations within the same industry group and under the same legal ownership, have been incrementally increasing market share for more than 10 years” .
Wal-Mart stores are one of the most successful retailing chains in the world and have an advantage over its competitors. Its low prices, size, and power are what makes Wal-Mart so helpful to Canadians. A few companies, like Walmart, create such controversies when it comes to managing low costs and high profits. So why do some people believe that Walmart is so bad for Canadians? Residents either love shopping at Walmart or they despise it.
In order to be a great Big Canada contest you need to be a good competitor, having amazing social skills and be able to strategize, I know that I abstain all of those skills. I love competition I have played competitive sports for all my life so I know what it takes to win a competition and work as a team. In this game you need other people to in order to make it far in the games, therefore competitive sports has taught me how to be a team player and use people to your advantage. Secondly, you need good social skills to survive in the house, I think my ability to persuade people into believing me or going with my ideas is pretty good.
These companies do not adapt to their customers wants, they just manipulate people into thinking that they need the item which is being
Businesses develop Unique Selling Point (USP) or/and conduct market research to make sure that they ‘beat’ the competition. According to ukessays (Strategic evaluation documentation of Boots, n.d ,para. 17) , Boots’ USP is the issuance of its advantage card which allows consumers to save money on their goods, successfully staying ahead of competition such as Tesco, which strategically opens new stores around the world. Publics – Armstrong and Kotler(2007,p.67) refers to public as any group that has an actual or potential interest in, or impact on, an organization’s ability to achieve its objectives. There are seven types of publics; financial, government, citizen-action, local, general and internal publics. Alliance boots is currently working with EORTC (European Organization for Research and Treatment of Cancer) and helps them to raise awareness and funds, as stated in Alliance Boots Annual Report (2013-14)
USI Tech Scam In regards to the company’s product line, there actually isn’t much to talk about at all. USI-Tech has made the decision to not include a product line in their business model, and as a result, we’re left with no retailable products or services for their affiliates to sell and market to retail customers. The only thing that affiliates are able to sell is the actual affiliate membership itself, and although I’ve seen many companies try to succeed with this route, it often leads into nothing but lost money and a failed business opportunity.
Another company is Sysco, a food-service distributor in the U.S. Porter demonstrates that “It led the move to introduce private-label distributor brands with specifications tailored to the food-service market, moderating supplier power. Sysco emphasized value-added services to buyers such as credit, menu planting, and inventory management to shift” (Porter, 2008, p. 90). Like Paccar, Sysco knows how to make them different from their competitors in the high competitive industry. In food industry, customers is very sensitive with price because they have many options for substitute, so companies must have a competitive prices. However, Sysco decides that they should add values to their products and improve connection with their suppliers.
The goal in doing this project was to better understand the stock market. I did this by achieving 3 smaller objectives. The first was to follow stock values from NASDAQ (Best Buy Inc.) and NYSE (Brookdale Senior Living). In the beginning this was actually very frustrating because I had no idea how to even navigate the web pages. As I continued over the weeks I became familiar with the scene and vocabulary.
Specifically, Ralph’s (similar stores are Vons and Albertson’s) and Whole Foods (similar stores are Gelson’s and Trader Joes) are two firms that utilize cost leadership and differentiation. On one hand, we have Ralph’s using cost differentiation by providing a broad range of merchandise at a decent price. On the other hand, we have Whole Foods that has implemented a differentiation strategy by marketing their merchandise as healthier (organic). The trade of for both companies is that they are attracting less consumers by just marketing to a specific crowed. For instance, if Whole Foods had lowered their price and still sold premium merchandise, soon Ralph’s would be in trouble.
marginal compared to that of shopping first hand because people generally don't want second hand electronics. This is because as technology ages it becomes obsolete. Threat of new entry (Low): The threat of new entry is classified as low for the retailers in the electronic industry. Joining the market to compete with developed retailers takes not only a large investment, in which most people don't have the resources to obtain, but also it takes time for consumers to become devoted to your company. Bargaining Power of Suppliers (High): With having the top manufactures like Sony, Apple and Samsung providing the public with the latest and greatest invention.
For the business-level, Trader Joe’s adopted a differentiation focus strategy. According to our textbook with this strategy, Trader Joe’s seeks to differentiate in its target market. They rely on providing better service than broad-based competitors. Specifically, they focus on the special needs of the buyer in other segments (Dess, Page 159). Joe’s differentiates its self from other grocers by providing a unique shopping experience fortified with their private label goods and great service from their crew members.
Why has Loblaw’s strategy been successful? Loblaw success can be attributed to its efficient operations, its customer loyalty programs, the popularity of its private label brands, and large-scale purchasing efficiencies. Loblaw has showed a good understanding of the Canadian grocery market due to its time-tested strategy. The company has presence in virtually all Canadian provinces with a tailored value chain that helps them achieve high revenue and standards. Additionally Loblaw offers competitive wages and benefits.
The companies in today industry serve a huge competitiveness. Current competitors take advantage of the demands from consumers to earn high profit margins. Fendi is known as a rich brand heritage and is the first global group in luxury product. They are widely recognized for its leathers, furs, watches and bags.