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Whole Foods Business Strategy

225 Words1 Pages
Whole Foods attempts to make shopping a better experience for people by creating fun and interactive atmospheres where people can interact and grow. By focusing on improving customers’ shopping experience it allows Whole Foods to create a strong bond with their customers. Unlike its rivals, Whole Foods does not focus on emphasizing their market strategy on low costs, instead they took a more sustainable and environmentally friendly approach where they serve both high quality products which also are not harming the environment. The premium grocery supplier also exercises its abilities to connect to customers through philanthropy, which is not easily replicated by other business since they are focussed on maximizing their profits out of their
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