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• Explain The Difference Between Primary And Secondary Research

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Explain the market research jim carried out before setting up his business.

Jim travelled to Australia where he fell in love with a particular type of coffee, when he returned he discovered that wherever he looked he could not find an iced coffee the same as what he had in Australia. Jim after looking around instore and online found that there was a gap in the market which eventually led him to develop his own brand of iced tea. Jim in the begining discovered the market gap using secondary research ( desk research ) through looking at the products retailers stock in that market.

Explain the difference between Primary and secondary research.

Primary research is new research that is completed in order to answer specific questions. It usually involves a more hands on approach, such as going out and asking people through questionnaires. Secondary research incorporates research carried out for alternative reasons. This form of research is more of a …show more content…

The brother and sister borrowed £140,000 from their parents and raised an extra £160,000 through a Virgin crowdfunding website. The benefits of borrowing from family are; it is often more relaxed and does not involve signing equity over towards a bank or another party. This keeps the business family run, giving Jim more time to focus on developing a brand rather than repay his debts. Using Crowdfunding is also an excellent way to raise capital without giving away equity. Using crowdfunding is also an unparallelled way of assessing market demand for a product. As people will only donate to the cause if they feel that there is a genuine market need for the product and they would purchase it themselves. This decreases the risk of product failure as there is more support behind the company from consumers, therefore changing the business dynamic of the company to a product/consumer oriented

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Analysing the data: - Identifying patterns and trends Problems relating to marketing: - These incorporate what cost to change, how best to publicize the products and administrations, where to offer them from etc. Types of research: - There are two types of research that businesses’ use to gather the right information for the company the first research is called primary research and the second method is secondary research. Primary Research: - Experiments, investigations, or tests carried out to acquire data first-hand, rather than being gathered from published sources. Secondary Research: - Research based on secondary data.

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Why do Entrepreneurs are Likely to Use Equity Than Loan Crowdfunding in Raising Capital for Starting New Businesses? Many people like to start business using crowdfunding, but sometimes fail to know the right method to use in capital raising. Crowdfunding is the way of raising money via an online contribution in order to finance small businesses. This is done where the large number of people put together the small amount of money using the internet and use that money to finance new businesses and existed businesses (Nesta, n.d.).

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Millionaire, Jeffrey Immelt was highlighted in a 2005 Fortune article, being described as “The Bionic Manager,” for his work ethic of performing 100 hour work weeks for 24 years straight. The so called, “Bionic Manager” poured himself into his work, putting in an immense amount of time to create a strong and upholding business. His business led to him becoming not only a powerful man in the business world but a very wealthy man as well. Immelt put in the long hours and hard work to become a wealthy individual, which is why he should have a say in his spending. Indeed Immelt could easily donate to overseas organizations that aid poverty, it is his choice whether he wants to contribute to the organization being that he himself created financial stability.

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This method allows researchers to collect information and record the observations of the group being studied directly. The advantages of using this method of research is that it allows researchers to examine the immediate behaviours of the study group, it is a more natural way of gathering information, since most of the time the study group do not know they are being observed. Another advantage would be that researchers are very detailed with their observations. The disadvantages of using secondary analysis is that it the data collect can be

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Crowdfunding also helps to reduce the monopolisation from businesses as there is more competition from new businesses erected through crowdfunding. This benefits consumerism and urges companies to be more innovative as there is more competition from

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But what effects has technology had on the willingness to provide charity for those in need? Charity business has expanded no doubt from the advancement of technology easily going international through different technological mediums. Hundreds of years ago the only way that you would become aware about charity options were through churches or school. In modern society, charity organizations are thrown at the public with such ferocity through advertisements.

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These two former points together, create a meaningful connection to the cause. Based on the fact pointed out by Wright and McCarthy (2004) that all human experiences ‘holistic and relational’, to entice them to donate, both these qualities must be included. Another vital element is a well designed, frustration free interface, creating a welcoming atmosphere throughout the online fundraising environment that does not exclude unfamiliar users. Finally, the ultimate accomplishment of the website is its’ ease in donation. The user interface is necessary to make it clear by encouraging donors to act in

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Publicity and income are two major things that non-profits seek, and cause marketing is an effective way to garner. However, this form of earned income strategy fails to develop a loyal donor base simply because the consumer is too distanced from the cause due to lack of transparency at the point of

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a. What is the primary question posed by the study? What hypothesis or hypotheses are investigated? • How do relationships effect men and women’s self-esteem and ego differently? The hypothesis for Study 1 was that women rely on relationships for self-confidence more than men, but on paper men will report relying heavier on relationships than women. The hypothesis for Study 2 was that men will score higher on the RELCSW scale opposed to women.

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Primary Research: I will take a survey and ask about 10 people on what is the most essential thing they believe that a website needs. Secondary Research: I will find this information on the internet as I will search this on the

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The company does not display their volunteer efforts each time which shows that they do it because they care not for recognition. We give sponsor parades, volunteer at community shelters

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I became very comfortable asking for donations in person and in ensuring donors were acknowledged in a timely manner. I created high-quality, compelling, and customized communications that supported donor cultivation and demonstrated the impact of philanthropy as part of a comprehensive fund-raising strategy. I imputed all data into the NEON database and updated it regularly to ensure the organization had access to current donor information. I created social media campaigns while tracking donor interest and examined the frequency, content and modes of preferred

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For instance, Bill Gates donates his money for the reason that it challenges the norm and makes him even more notable, mandatory

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CHAPTER 4 4.1 INTRODUCTION In this chapter will be discusses in great length about the research methods that had been used in order to obtained both primary and secondary data in this study and explain in detail about approach undertaken as the research methodology to complete this enquiry. In decree to obtain good result and run across the objectives as planned, the right and suitable methodology needs to be used. Methodology is a method to determine the approach applied to direct the study or research.

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It focuses on existing information. This technique use published data that has been previously discovered. Companies use secondary research to determine how much competition exists in a particular market they want to enter. The collection of data can come from newspaper, internet, magazine, the government and different organization. Exploratory research is characterized as the starting exploration into a hypothetical thought.

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