Name brand companies have been taking advantage of everyday folk since the day their doors opened. However, one major company, by the name Jcpenny, has recognized the requests of the consumer. Jcppeny has managed to find a way to appeal to ones values of quality, comfort, affordability, and cleanliness. Cleverley Crafted, this ad leads buyer to a belief that if they buy the product it will make them feel that childhood innocence and carefreeness once more while also providing sense of refreshment all at a low cost. This piece of work evokes a sense of safety, health, harmony, cleanliness, and purity due to the certain contrast of colors. The ad is strategically composed of specific colors that pin point the audiences values and stir the pot of their emotions. For example, a lively green is …show more content…
The cover is full of shared interests of familiar shows their generation is more prone to watch, such as The Bachelor highlighted on the cover of the magazine in alarming vibrant colors such as yellow and pink hooking the reader to the next line. As well as relatable and emotional topics many of the targeted audience could be going through -- such as “Nia Vardalos My emotional journey to adopt a child”, --giving an emotional connection of the reader to the magazine, pulling them in to read it. With consequence People magazine targets young adults and young families, these people are starting up their life, seeing identifiable titles and empathetic stories gives them a sort of amenity and attraction to this specific magazine. Those attractions of the cover of the magazine can also be seen in the Jcpenny ad. Starting up a family or one’s life is time consuming and pricey process, often longing of one’s childhood home and old breezy ways of life fill up oneself. Jcpenny presents a way to fix to that issue- their towel- easy on the pocketbook and an ambience of a much simpler time, all emitting a taste of