ipl-logo

Amy's Kitchen Advertising

803 Words4 Pages

Green washing is a huge problem in society today. If a person were to stroll down a lane of a grocery store, they would be deceived by a majority of the products they considered purchasing. Most companies explain how their products are “the best” but in reality they are actually really harmful for people’s health. Luckily there are some excellent products that state the truth on their advertisement and back up their claims further on their website. One of these companies is Amy’s Kitchen. Her products consist of burritos, enchiladas, pizzas, breakfasts, and so much more. They are great for all families who are in need of a quick meal/snack option and also a healthy alternative. Amy’s products are easy to cook and are proven to be organic, …show more content…

Their packaging is clean and simple. Their advertisement does not provide much information on the wrapping, but it clearly states what it contains and what is does not. The information is bold and to the point, one simple scan of the nutrition label and any customer is able to view the organic ingredients and the healthy nutrition value. Consumers will not be disappointed when purchasing any of Amy’s products, once cooked and prepared they will be satisfied and intrigued. Curiosity will lead buyers to Amy’s Kitchen’s website providing in more detail what the company is really …show more content…

They should be well rounded and nurturing in all ways in order to be successful mothers. Accomplishing this task is not always easy but by providing their children with the all natural, organic products from Amy’s Kitchen can make that job one step easier. Having the ability to access information about Amy’s Kitchen other than their website would be great. One way to accomplish this would be advertising through an online magazine, such as Family Circle. This magazine provides health, food, and life tips inspiring and educating mothers on the importance of caring. Under the food tab, there’s an option called, Healthy Eating, this link explains and shows all the healthy recipes for meals and also contains a tab called, Healthy, Store-Bought After-School Snacks. No mother wants to give their kids harmful and unhealthy foods so by having this magazine advertise and promote Amy’s Kitchen products; they will provide families with a great, healthy alternative to meals and snacks, one that’s organic and made from

Open Document