Associate editor at Hypebeast, Austin Boykins, in his article, Flip Tax: The Pros of Being a Professional Sneaker Reseller, describes the unknown benefits of being a professional sneaker reseller. Boykins purpose is to make the benefits of being a professional sneaker reseller more known. He adopts an analytical tone in order to inform his reads about the benefits of being a professional sneaker reseller. Boykins begins his article by introducing one of the many benefits of reselling sneakers, networking is simply about who you know, not what you know. He appeals to the needs of the reader by encouraging the reader to be patient as Boykins said: “Rome wasn’t built in one day and it surely wasn’t connected by a single person.” He provided the reader with this quote of encouragement because in order to become a successful reseller you need to understand that you need to build relationships over time. This encouragement reinsures the reader that there are benefits to being a professional sneaker reseller. …show more content…
He appeals to the monetary figures of the audience by mentioning that all reseller have a common goal to have a high-profit margin and the many different ways you can achieve that. His use of monetary figures helped the reader understand that there many different ways you can make money in order to do so you need to find a market base that best fits your inventory. This affects the reader in the aspect that there’s plenty of ways to make money, the reader just needs to find a market that best suits his business and consumer