Attractiveness Bias Research Paper
After reading “Why Looks Are the Last Bastion of Discrimination” by Deborah L. Rhode and “The Makeup Tax” by Olga Khazan, both readings focus on the concerns of appearance discrimination. Appearance discrimination can be validated, yet it cannot. For instance, it is valid to appearance discriminate an individual when an employer is interviewing him or her because it is the first quality employers examine. An employer is often likely to not hire an individual if he or she comes into the interview wearing informal attire, in contrast to an individual showing up to the interview with formal clothing. Nonetheless, it is not okay to validate appearance discrimination when it comes to an individual’s weight.
The book Bias written by Bernard Goldberg explains how the liberal media distorts actual news and as a result impacts society negatively. Goldberg joined CBS News in 1972 and retired 28 years later, in 2000. Goldberg describes the distortion in present day due to no diversity of opinion in the newsroom, so no matter how many news executives go on about diversity, about ethnic, and racial diversity and how much they say we need that to go out the full story about things, they don’t seem to care much about intellectual diversity or diversity of opinions. This is why journalist can bash on a certain side or cheer the other side and wont fear about what will happen. Goldberg views Conservative news as evil and liberal media as right.
Their research confirmed that people who fall into the "attractive" category are, on average, paid 20 percent more than their counterparts” (Lord, “Women Who Wear Makeup”). In pointing out this research study, the author emphasizes on the attractiveness-income relationship as a fact that has been confirmed on having an effect on someone’s income. By adding this study in part of her article, the use of logos strengthens her argument on why women who wear makeup get paid more rather than those who don’t. The author also added how both men, and women were tested in this research study. This also reinforces the claim by having both genders into consideration and comparison in the research study.
This newfound accessibility meant that people from all walks of life could now experiment with new products, without any limitations based on their gender. According to Tichnor (2006), not only did this change the way individuals approached makeup application, but it also left profound cultural implications on society's perception of what constituted beauty. The use of cosmetics became less taboo and more accepted as a daily part of individual lives. Despite the overwhelming acceptance toward embracing makeup products, some critics still argued that wearing them was superficial and encouraged vanity among women. Nonetheless, many saw using cosmetics as an empowering act – a means for people to express themselves creatively while being confident in their appearance.
An analysis of three messages from The Minister's Black Veil Most women use makeup to cover up what they don't want others to see. Or they are fearful of what society will say. They aren't confident about their own appearance, so they use makeup to hide behind what they have under the mask. Misener stated, “shows that 44% of women feel unattractive without any makeup on.” This proves that almost half the woman don't feel confident about their natural self.
Little did I know how much of a movement the beauty industry and society would have on me and the generations after mine. Growing up, wearing the latest flavor of Lip Smacker was the trend, and now wearing a full face with highlight is the trend. A lot of girls growing up including myself, in my generation feel that in order to accept yourself with how you look in the outside, how much makeup a girl wears is going to improve that. I always told myself growing up that if there’s any way to hide your flaws to do so, and that’s what makeup does. As a result to all of this, girls are now growing up with the idea that their natural looks are not socially
Furthermore, Browne also assumes that men hate makeup which women use to improve their physical appearances (Browne 45). Brown’s postulation conforms to the traditional depictions of masculinity barring men from altering their appearances with the help of makeup (McCarty & Kelly 238). However, the trend is changing today as more men embrace products aimed at improving their
Our personal beliefs and understandings on a topic have a huge impact on our perceptions of what other people say regarding that same topic. In the same way, these personal biases can lead us to doubt certain statements, or believe sources which we shouldn’t trust, as mentioned in the article “Facebook’s fake news: ‘post-truth’ is the word”. It is very important to first understand that a personal bias is a prejudice in favor or against something, since this shows us that a choice is involved as hinted in the knowledge question. Another important part of this question is the fact that “to what extent” is mentioned, since our decisions are never completely biased and are not always in support of what we favor. We could say that a personal bias
Standards and expectations of attractiveness for males and females are very different from culture/country to culture even from person to person in the same city let alone country to country. Also we as individuals find different things attractive and this concept of what is or is not attractive, is started at a very young age whether or not it was influenced by the media, our peers, our families or our own thoughts and feelings everyone has their own idea of what is physically and personality attractiveness but most people do share some common traits. This idea gets molded throughout your life and changes many times. So why is it that different cultures have such drastic differences in what is considered attractive but still hold some common traits around the world is it because of society, environment they are in, media, family or religion.
Society’s perception of male beauty isn’t tied as inherently to age as it is for women, in that cosmetic companies continually market products to consumers through the male gaze. Women are constantly defined by their appearance, which is problematic in and of itself, but this problem is exacerbated by society’s rampant ageism which tells women they must maintain youthful, feminine looks as they
“Maybe she’s born with it. Maybe it’s Maybelline.” This slogan has been heard in every Maybelline makeup commercial and presents its viewers with women with unrealistically long eyelashes, flawless skin and fully glossed lips. But have we ever stopped to consider the message that these commercials entail? Could these Maybelline models have stumbled upon a full face of makeup that could be mistaken as a natural look?
As well as feeding off of the sources and material presented earlier in this paper, the analysis to come will also use Erving Goffman 's categorisation of gender to analyse how the women (and some men) are depicted on the front covers of Playboy and Good Housekeeping within said timeframe. In his study Gender Advertisements (Goffman, 1985), Goffman gathered hundreds of advertisements from magazines in various positions and poses and analysed poses and how they portrayed masculinity versus femininity. His way of analysing advertisement differentiates itself and makes a broader distinction of what is considered sexist or not, by showing much like the Heterosexual Script earlier on in the paper, what was considered appropriate roles for men and women. In Goffman 's ' analysis of advertisements, he suggests several variables used when analysing a depiction of both men and women.
33 percent of the women studied were concerned with appearance associated with aging such as sagging, wrinkles, and weight changes. However, only 21 percent of the men were concerned with how age affected their appearance (Olson, 2015). The double standard is also seen when observing the fact of women wearing make-up on a daily basis. The idea of appearance and growing old puts pressure on girls at a young age to wear make-up to enhance their physical appearance at all ages. Men do not wear make-up, but women will use makeup to disguise physical features associated with age.
This simply says that some of the women do put make-ups to be beautiful because they believe being an attractive person gives them more chance to have a better and longer relationship with a man. “Makeup poses a unique dilemma for women: although women in the United States may encounter literature that warns them of the safety of their cosmetics, women who do not wear makeup may be confronted by sociological reports about how abstaining from the makeup industry puts them at a social disadvantage in comparison to their makeup wearing peers.” (Buegeler, 2015). It says that makeups give disadvantages in every woman who wore no makeups because they were compared to others to their peers who wore make-ups.
It is clear that there is a loss of individuality when it comes to beauty. This is evident to see through social media and dating apps that are based on appearance, which is turning individuals highly superficial in relation to what is physically beautiful. Famous figures and social media influencers, for example the Kardashians, portray idealistic beauty standards. By these influencers selling products as well as themselves and their brand, consumers believe the gimmick that if they buy a product indorsed by their favourite celebrity, they will be one step closer to achieving what Eco describes as ‘the good and the beautiful’. However, this proves to have negative effects on self confidence, signalling that one has to conform to how a heavily social media influenced society perceives
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