Bias Comes From Viewers Like You By Tyler Cowen: Rhetorical Analysis

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Don’t judge a book by it’s cover, they say. We don’t control the thoughts people make on us. Who knows if what the media is saying is true, nobody, only they know. We believe everything the media says. In the article, “Media Bias Comes From Viewers Like You”, the author Tyler Cowen says the media advertises us something but we the people have a different perspective and chose what to think. In the article, “Media Bias Comes From Viewers Like You”, Tyler Cowen shows throughout his claim that he uses the ethos, pathos and logos in his arguments to support his ideas about how people make the media bias. The author uses credibility information from the TV news CNN, emotion being sad about the media not saying what we should actually know, and logic by stating what we should do and persuade us to think differently about media bias. First, the author uses ethos to explain his claim or argument throughout his article by giving credible information from a news broadcast. Ethos is an appeal which include ethics …show more content…

Pathos is an appeal to emotion, and it makes the audience feel something such as anger. For example, in the article, the author Cowen states, “They are unfair because you, collectively, as viewers, want them to be unfair”(Tyler Cowen).It is pathos because the author is blaming you that the media is unfair. In other words, the author is making the reader feel guilty that the media bias is unfair because you make it unfair. It would also make the reader feel confusing and mad because they wouldn’t know how we make it unfair. In addition, another example shown in the article that mentions pathos is, “It is perhaps sad that we do not look much to the news for objective information, but this same fact limits the damage that slanted coverage”(Tyler Cowen). The author is mainly stating that it's sad how we don't look to news for info yet the media changes things for its