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Cango Strategic Plan Paper

641 Words3 Pages

Strategic Plan CanGo is a very successful internet business that has not followed the traditional ways of building a strong organization. Elizabeth Bennet, the CEO of Can Go, had a dream, pursued it and obtained success by accident. The purpose for the strategic plan is to develop a strong structural organization that has the ability to manage a successful innovative organization with character and integrity that leads the ecommerce market by remaining abreast of cutting edge technology. This strategic plan will shape how Can Go does business and to ensure the delivery of the highest level of professionalism to the customers. The vision, mission and value statement will be engrained in the behavior, how well customer behavior is understood, …show more content…

Progress and challenges will be tracked by managers. Celebration will be in order when goals are achieved and challenges will be handled as they arise. Culture Objective 1 Develop a vision and mission statement The first focus for CanGo is to develop a vision and a mission statement which establishes the identity of the organization and what the executive management hopes to accomplish in the future. The corporate vision is a focal point for the employees of an organization as they will experience pulling due to everyday demands. The Book of Proverbs states, “Where there is no vision, the people perish” (Prov.29:18). Vision and mission statements is the decision maker of new ventures, if the new venture does not support the vision and mission statement, they are not to be considered. Strategies a. CEO and department directors develop the vision and mission statement b. CEO and department director inform staff of the vision and mission statement Organization Objective 2 Define the levels of

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First, set objective and charting the organization path is an extremely essential primary step to achieve organization objective. Howard and his partner apply path-goal theory in manage employees which means the effective leader clarify the path to help their followers get from where they are to the achievement of their work goals and make the journey along the path easier by reduce roadblock and pitfalls. This highly efficiency service performance tend to retain highly satisfy and trusting customer to Starbucks.

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Organisations have long struggled to retain employees without pouring in too many resources into incentives, however there are many other factors that influence the motivation for an employee to work for an organisation. The following factors are very important to retaining employees: ➔ Vision and Mission: Each organisation has a vision set by its leaders, a ground basis on which it stands for. This vision is the key for driving innovation, research and development for the company. Vision is also the driving force and motivation for its employees, to push their limits and to outperform the competition.

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Understand the organisations goals and overall viewpoint. Whilst working, planning, creating and developing new ideas, plans and activities knowing what the organisations objective is will definitely provide aid in the direction for which you should be guiding employees. It is not enough to just know what those company objective is, but you should also emphasise and encourage those goals so that they are made visible and achievable by all. 3. A clear plan, one that is both strategic as well as operational.

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