E-commerce to Commerce: Will Shopify’s Success Continue in the Offline Payment Battle? E-commerce Final Case Study. Prof. Ming-Hui Huang Student ID: R02725034. Name: Yi-Ning Chang Founded in 2006 by Tobias Lütke, Daniel Weinand and Scott Lake, Shopify is an Ottawa-based online storefront provider which powers 120,000 active retailers, including CrossFit, GE, Guthub, Tesla , Encyclopaedia Britannica and more. Shopify’s Gross merchandise volume now has totaled 5 billion. Exhibit 1 shows Shpoify’s customizable storefronts. Companies can accept payments via 50 options such as Paypal, Stripe, and Paymil, but Shopify started to provide its own payment offering which is set as the default payment during users’ registration process in 2013. …show more content…
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