Cheerios Vs Frosted Flakes

120 Words1 Pages
Everyday we are bombarded with ads and marketing campaigns to purchase a specific product. The choices seem endless as we stand on the cereal isle and debate between Frosted Flakes and Cheerios. With each product comes a slew of behind-the-scene personnel working diligently to triumph over their competitors. Knowledge Management is a complex system of creativity, innovation, and history compacted into one stream, made to create that advantage to help you choose Frosted Flakes over Cheerios. Today, social media trumps all other venues in markets with its accessibility, and affordances. Despite obstacles faced from employees and consumers in the everyday market, knowledge management being used through social media has profoundly positive effects