elite try to persuade and he mass consume according to personal taste”. Certainly, the language variety she uses to interact in this discourse will be very contrastive to the one she uses, for instance, with her granddaughter at home. Similar to Clinton, Brianna Keilar is also a wife. However, fitting into the context of the discourse, she adopts a journalist role and thus, her language choice during this interview reflects on her role as a journalist. Social factors like social identities, discourse communities, contexts, goals and functions of the interaction determine our language choice (Holmes, 2001). Hillary Clinton’s and Brianna Keilar’s social identities in this political domain influence their language choices which then affect the texture of the discourse specifically the unity of texture which centres around the notion of a tie. A tie connects words to each other and to the world outside the discourse which in turn contributes to a cohesive and coherent text …show more content…
In this interview, Hillary Clinton for instance, uses a lot repetition when she wants to make a point. Repetition, besides acting as a cohesive devices is one of the most effective rhetoric strategy to activate the mental schemata and to persuade the public to accept the idea, concepts or policy that a politician tries to induce (David, 2014). For example, in Line 15, Clinton repeats the word, ‘organise’ three times to emphasise to the listeners that she has learnt her lesson. From Line 13 to 16 the word, ‘committed’, from Line 61 to 62, the word, ‘American voter’, from Line 76 to 78, the phrase, ‘…what I'm going to do for…’ are also repeated three times to draw the audience’s attention to her cause. Again, when defending herself against the E-mail controversy , she uses the word, ‘permitted’ (from Line 87 to 136) four times to justify her action to the