Crew Carwash Case Study

On the political side with the changes going on at Capitol Hill and President Trump the federal interest rates are on the rise. If these continue to rise it can have an effect on the consumer’s disposable income that could negatively impact Crew Carwash and the carwash industry (Ashland 2017). Another political factor that recently affected Crew Carwash is PCI compliance. The Payment card industry data security standards recently changed making Crew have to rethink how the protect consumer credit card information. It has happen a lot in recent years, hacks and data braches compromising consumer’s information. Crew had to lock down all the at site server racks, introduce a new check in system for people who enter secured areas, and comply with

Overall economic growth rate is on the rise which is good for Crew as consumers have more disposable income to spend. Employment levels have affect Crew negatively recently. As Crew transitioned to looking for more fast track managers, they have turned to looking for potential hires with college degrees. Though there is plenty of unemployed college degree holders most degrees do not really help with the day to day operations of Crew. Crew has struggled with redoing their training program to fit these new hire college degree holders. Price stability has been the biggest issue for Crew. Utilities rates have been on the rise causing Crew to rethink their whole wash process. Water is one of the biggest expenses for a car wash and Crew used a lot of water. In 2016 and 2017 Crew implement a water reduction for the soaps and detergents they used. Crew also installed a multi stage low pressure rinse system to use less water while effective and efficiently rinsing vehicles. Crew also installed VFD or variable frequency drives on all motors and pumps to reduce electric

One of the biggest strategic dimensions Crew utilizes is customer service. It is why the company has the name Crew, out crew is what sets us apart. Most car washes offer very similar products so Crew knows customer service is where they could differentiate themselves. Crew focus on hiring the best and creating a culture that helps gives the customer the best experience they can get. The training a Crew has been developed to ensure all employees are trained to execute the job at its best. From orientation to management training Crew has a training program that is unmatched by the car wash