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Disney's Decision To Commercialize A Historic Civil War Site

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Commercialize a historic Civil War site Should the company have abandoned these plans? The company should have definitely abandoned its plan of developing a large theme park in the land next to the national park because of the values it supports and because of the public outcry. As a company, Disney has the obligations to act in ways that serve the best interests of the organization and those of the public. While it was a good business idea for the company, it would not have been successful without the support from the public. In this case, the company needed to consider the interests of the public and the best decision for everyone. What facts would be helpful to know before making a decision? Before making a decision, various facts ought to be considered. The first fact to consider is that the national park is a civil war site and it is where two historic battles were fought with thousands of soldiers losing their lives. The second fact to consider is the 1980s developers who had the intention of building a large shopping mall but received significant opposition from the public. Another fact to consider is the cost of the commercial success for the Disney’s America project. These three factors show that the public is against any commercial activity in the park and around the park. …show more content…

The main values that are in conflict in this case are the need to maintain a historic civil war site that is not commercially beneficial, and transforming the land and the adjacent land into a commercial facility that will be a source of income for various stakeholders. Other values that are in conflict in this case are the commercial success of the Disney project, and the need to maintain the civil war site as a national park. Disney also has an environmental policy that revolves around protecting the environment and using resources wisely. This value is also in conflict with the business objective of the

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