ipl-logo

Dumb Ways To Die Case Study

658 Words3 Pages

Do you think the visual arts are still as useful to convey messages to the public as they were in the 18th and 19th centuries? Explain your answer. I definitely think art is still used as a vehicle to convey messages to the public. One of the biggest examples, that can be found all over the globe, is advertising. Some might argue and say that advertisements aren’t art but I beg to differ. People go to work everyday, just with the purpose of creating an artistic piece that will catch your eye and encourage you to identify yourself with it. That is quite a challenge! One of my personal favorite advertisements is an animated music video, later turned print campaign, website and smartphone application, from Australia titled, Dumb Ways to Die. It was produced by the …show more content…

For some, the message received from one piece may be really strong while others may fail to see any message at all. That’s the beauty of art, it has a different effect on all of us. However, producing artwork in a way that its message leaves an impact on multiple types of audiences is quite a feat and this is why I have a lot of respect for the creativity behind advertising. In my opinion, they are the primary artistic message conveyors of our time. References Roper, P. (n.d.). Case Study: Metro Trains’ Dumb Ways to Die. Retrieved from http://www.best-marketing.eu/case-study-metro-trains-dumb-ways-to-die/ Metro Trains Melbourne. (n.d.a). [Untitled Image of Dumb Ways to Die Poster Series]. Retrieved from http://vignette3.wikia.nocookie.net/dumbway2sdie/images/3/3d/Metro_dumb_ways_to_die_helmet_off.jpg/revision/latest?cb=20140731121528 Metro Trains Melbourne. (n.d.b.). [Untitled Image of Dumb Ways to Die Poster Series]. Retrieved from https://s-media-cache-ak0.pinimg.com/originals/de/f1/45/def1457a9983f3a8e2cffd3f8620e48f.jpg Van Gogh BnB. (n.d.). Retrieved from

Show More
Related

How Does Dr Squatch Use Persuasive Techniques In Advertising

1292 Words | 6 Pages

In the 1970s, the average American was exposed to around 500 ads per day, whereas now we see about 5,000. These numbers continue to rise as technology advances, giving advertisers simpler ways to deliver ads to a specific audience. Advertising is a form of communication that aims to persuade an audience to purchase products. Producers use a variety of techniques to create ads that are engaging, memorable, and effective. These techniques can range from emotions to logic, and a variety of others unnamed.

Read More

Margaret Sanger The Children's Era Summary

1073 Words | 5 Pages

Trying to prevent neglected children and back-alley abortions, Margaret Sanger gave the moving speech, “The Children’s Era,” in 1925 to spread information on the benefits and need for birth control and women's rights. Margaret Sanger--activist, educator, writer, and nurse--opened the first birth control clinic in the United States and established organizations that evolved into the Planned Parenthood Federation of America. During most of the 1900’s, birth control and abortions were illegal in the United States, causing women to give birth unwillingly to a child they must be fully responsible for. This caused illness and possible death for women attempting self-induced abortion. Sanger uses literary devices such as repetition and analogies

Read More

Suicide Case Studies

1918 Words | 8 Pages

1. List five warning signs for each of the clients in the case studies (10 points) Case #1John 1. Sleep difficulties and increased agitation. 2. Lack of social activity.

Read More

Assisted Suicide Case Study

233 Words | 1 Pages

he child's maternal grandmother stated Anna has a history of domestic violence, drug use, and suicidal ideation. The reporter stated Anna has been diagnosed as bipolar and is currently on suicide watch by local law enforcement. Tamara stated Anna was recently released from jail and had plans to spend time with the victim and the reporter while she gets back on track and pick up her medications. Anna left the home on 10/20/15 and has not returned and the reporter has received text messages from Anna stating plans to take her life and heard from others that at this time Anna may be suicidal and plans to come pick up Addyson. Tamara stated she's had custody of Addyson all her life and contacted her lawyer; Ms. Wright's lawyer told her there was

Read More

Holocaust Heroes: Miep Gies During The Holocaust

1454 Words | 6 Pages

Holocaust Heroes - Miep Gies. The holocaust was the worst genocide ever realized on earth, it left millions of victims dead. Thousands of people helped this horrible and non human movement to be executed, the German Politics, SS police, German Soldiers and other organizations, but not everyone let Hitler’s propaganda and speeches influence on them, A lot of people helped thousands of Jews to hide during the war. Nazi-sponsored persecution and mass murder fueled resistance to the Germans in the Third Reich itself and throughout occupied Europe.

Read More

Rhetorical Appeal Of The Audi R8 Commercial

888 Words | 4 Pages

Watching the commercial, the intended audience for an adult man with a son. I say that because the main character’s are an old man and his son. This commercial instills values like the past meaning reliving what you loved and also family. It’s not effective because it doesn’t use the Rhetorical Appeals like Ethos and Logos but, it does include Pathos which makes it somewhat good. Pathos is a Rhetorical Appeal that the commercial does portray in many forms.

Read More

Coca Cola Rhetorical Analysis Essay

1061 Words | 5 Pages

These advertisements are created in a way that capture’s the audience’s attention and makes them want to purchase the product. In specific, the ad “It’s Beautiful” and “Taste the Feeling of Summer with Coca Cola” are only two of multiple others that sells their product successfully with the use of the rhetorical appeals:

Read More

Comparing Two Razors

976 Words | 4 Pages

Advertising plays a huge role in our society you have to please

Read More

Rhetorical Analysis Of Persuasive Advertisements

909 Words | 4 Pages

Do you ever come to believe a certain idea after watching an advertisement, but wonder why you do? Companies have developed ways to make consumers take their side in a movement or campaign. Advertisements are used for several different reasons; to persuade you to buy a product, to spread an idea, or create awareness. They develop these persuasive advertisements through the use of rhetorical appeals: ethos, pathos, and logos. For instance, Under Armour, a well-known activewear company, spreads the idea that determination will lead to success.

Read More

A Rhetorical Analysis Of Mcdonalds

983 Words | 4 Pages

Using logos, pathos and ethos influence the people and always has a purpose of why they create the advertisement and for who. Majority of all the advertisement can be for child, teenagers, and adult. The point is cooperation’s or business has a message of representation from their companies that it makes them unique but people has to have more power of controlling how they react to advertisement and pay attention to little details. Advertisement has purpose, audience and language and in common it has persuaded, inform and

Read More

Argumentative Essay On Graphic Design

743 Words | 3 Pages

Graphic Design has always been an ever evolving and changing field. Graphic design-like activities can be found throughout history like the ancient cave paintings or the manuscript of the Middle Ages. As the true purpose of graphic design is to communicate, technology has since made this process more effective, extending the reach and spread of information. This allows graphic design to have a higher level of impact that cannot be achieved without the use of technology.

Read More

Rene Magritte's Effect On Advertisement Design

741 Words | 3 Pages

[Quote]This research paper examines the influence of Rene Magritte on advertisement graphic design. Advertisements are about influencing and affecting consumers’ minds. Advertisement design is an important aspect of the society that directly interacts and affects the people. Hence advertisement design has been shaped by different movements due to their ability to influence the viewer. Surrealism, a psychological based movement in art, argues against such commercial mentality.

Read More

The Elaboration Likelihood Model

1014 Words | 5 Pages

If one is able to cope with the dissonance, at the same time can make a choice faster. 2.2. Visual presentation of an Advertisement with Regard to Its Persuasive Potential Advertisement, as previously investigated, has to draw one’s attention and promote particular product. Amid this feature, the essence of advertising is visual communication. As the role of language is crucial in further analysis, the visual presentation is the first element that make the receiver be interested with the advertisement.

Read More

Analysis Of The Manifesto 'First Thing First'

1023 Words | 5 Pages

So that dose not mean we should stop doing advertising. For example, in the saudi culture the manifesto 2000 is needed, because we are facing a lack of cultural, social, educational designs. Western advertising has influenced the saudi market that we reach a time were we don't have our own identity of designs any more. Looking at other countries any how they are attached to their own style made me aware of the problem we are facing in Saudi Arabia, for example; Egyptian style of designs, Persians and Lebanese style. This is an image of the Egyptian movie posters, look how consist they are up till now.

Read More

Graffiti Vs Modern Art

1450 Words | 6 Pages

There is no use denying the fact that art has always been an integral part of human society. It has appeared as primitive paintings on the rocks, however, even these first attempts already performed their main function and had their own purpose. They helped a person to express himself/herself, show his/her feelings and emotions and convey them to next generations. Since that time art has always served humanity and showed various stages of its development. Going along with society, art reflected problems and feelings peculiar to people who lived at the certain period of time.

Read More

More about Dumb Ways To Die Case Study

Related Topics

Open Document