ipl-logo

Evaluate The Effectiveness Of Nike Advertisements

402 Words2 Pages
Nike advertisements are unique because they deliver powerful messages while remaining simple. Nike currently advertises in almost every medium available and they do it better than their direct competitors Adidas and Under Armor. A portion of their advertising campaigns is the sponsorship of superstar athletes to endorse their products. In almost every advertisement, Nike uses celebrities or professional athletes to promote their products to their target market. A recent Nike commercial has professional basketball player LeBron James saying: “You’re not supposed to be here. You’re not supposed to get out of your neighborhood. You’re not supposed to believe you can do it. You were told you were going to be one of the greats and they told so
Open Document