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Examples Of Adding Presence

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Adding "Presence" to Your Argument: Motivating someone to move beyond intellectual agreement with your position to action often needs more attention to the pathos compared to other kinds of arguments. In most cases, convincing people to act means that an argument must have "presence" as well as intellectual force. An argument can have a presence when it engages the readers imaginatively and emotionally as well as intellectually. Presence can be achieved through effective use of details, provocative statistics, illustrative narratives, and compelling examples that show the reader the seriousness of the problem you are addressing or the consequences of not acting on your proposal. It can also be achieved by using figurative language like metaphor
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