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Fashion In The 1970s

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Looking back through history books and family photos, one can be quite surprised by the fashion choices of American teens in the previous decades. Within 30 years or so, fashion has changed drastically, and will probably continue to do so. In the 1970s the hippie trend was very popular. The use of neon colors, peace signs, flowers, loose fitting clothing, and fringe encouraged the slogan “Make love, not war”. The early ‘80s however presented the punk fad. The use of dark colors, body piercings, and Mohawks contrasted sharply with the mellow peace of the earlier decade. The late 1980s brought about the preppy look, which was associated with rich East-coast prep-school students. These teens wore sweaters and plaid, with collars popped, as
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The United States is well known for being a melting pot of cultures, and because of this there are constantly changing trends. In the 1980s it was poofy hair and disco clothes, in the early 2000s it was long hair for guys, and in recent years it has been for guys to have short, styled hair. There is always something trendy in the United States, and in the early to mid 20th century, it was the color pink and the (pink) flamingo. Jennifer Price details this in her essay ”The Plastic Pink Flamingo”. Through her use of satirical devices, Aristotelian appeals, and persuasive techniques she shows how the country is constantly going through fazes.

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The story takes place during the 1960’s, in a A&P grocery store in a small Massachusetts town. The grocery store was also not too far from the beach, and the girl beach attire was clearly inappropriate during that time. The tone of the story shows that during the 1960s, women did not dress in the way the girls were dressing. “The women generally put on a shirt or shorts or something before they get out of the car into the street” (Updike 165). Meaning, the girls’ attire was not allowed and should have been fully dressed before entering the store.

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Inspired by social icons in the news, most American followed suit in the crazy hair trends, soon making them the norm. Following the trend of consumerism, dressing for success also became big as citizens tried to mimic the wealth and beauty they had come to know in icons of the time. Genres of dressing also arose in the contrasting styles of “Preppy” and “Street Style”. The first favoring the typical white-suburban look, many wore pastel polos, sweaters, Keds shoes, and jean or khaki pants. Street style, however; followed the rise of Hip Hop and Pop, taking inspiration more from music stars in the form of sequin dresses, colorful athleisure pieces, wild prints, and outrageous colors.

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Teens in the 2010-2020’s are seeking to convey the same message. The classy, traditional look, would be replaced by a grimy one. Rock music would again takeover the billboards and grunge would sink in.     The evolution and replay of fashion is a real part of human nature. After Jeanne Carstensen, journalist based in San Francisco, interviewed

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In this generation, folk and psychedelic rock music was extremely popular. The music opposed the social, cultural, and political norms of society. Artists such as Bob Dylan, The Beatles, The Grateful Dead, etc. that promoted the Hippie lifestyle and had psychedelic riffs were prominent. In addition, protest music also became prevalent during this generation.

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In essence, ,,the 6 Gallery readings reveal how Beat and associated artists and audiences also tapped into this residual, insubordinate, and positive sense of jazz and expressed it through their art and lives.” (Whaley, 2004, p. 27) ,,The reading of Howl amplified vibrations sounding back to the jazz of renaissance Harlem, an era in which blues and jazz poets found themselves when much of the high culture’s generation.” (Whaley, 2004, p. 24) Besides the jazz and bebop music, the generation of “crazy, no-good kids” (Russel, 2002, p. 16), appeared to be influenced in style and fashion as well. The style was noticed as riotous hipsterism or the anti-patriotist zoot suits.

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Subcultures of the late 20th century sparked the movement of moving away from the typical and socially acceptable lifestyle to becoming broader in order to stand out from the crowd. It began in the 60’s, a decade in which people were truly formal and well respected, when the genre of rock n roll music commenced to become heavier and faster paced. Artists such as Jimi Hendrix, Led Zeppelin, and The Rolling Stones paved the way for the era of an alternative lifestyle that surrounded itself with images of colorful, long hair that waves through a crowd of screaming fans. Ever since then, people have gone through their emo, punk, or even scene phases from typically their adolescent years into their young adult years. This chapter in someone’s life is exactly what caught

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The Swinging 50s: Rediscovering this Iconic Vintage Style Photo by Victoria_Watercolor on Pixabay For many of us, the idea of the 1950s has always had a certain tinge of nostalgia. The 50s were a time of fashion that was fresh, fun and a little bit daring. From men's sharp suits to women's flirty skirts, the 1950s were a time when fashion was different in a way that many of us can only dream of. In this revival, we’re going to take a look back at some of the best fashion and style trends of the 1950s.

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One trend was disco clothing, tube tops, sequined shirts, blazers , pant suites and mini skirts. “Although afros were very fashionable, cornrows-rows of very tight braids-were also worn by African Americans including celebrities (Frankel).” Another was the hippie look which was tye-dye shirts, bell bottom pants and jeans. Headbands, scarves, and floppy hats were just some of the accessories adorned by this trend. Anti-conformists approach to fashion consisted of sweaters, tshirts, jeans and sneakers.

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In the mid 1970s a new fashion trend had preceded punk fashion, it was now the time for the disco craze. This new trend of disco fashion was a combination of the best aspects of every subculture in the 1970s. From this erratic combination, disco fashion was something new and indefinitely different. Disco fashion was a correlation to the individual’s personalities which resulted in varying styles of clothing. The notably distinction between the disco craze to other fashion fads, were the lack of distinction between men’s and women’s clothing.

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This was a fashion trend and also a way of rebelling against the vietnam war. People at this time we 're obsessed with tye dye and big hair. The hippies protested against the U.S. participation in the Vietnam war, they switched sexual partners freely, experimented with drugs, and “dropped out” of regular society, they had wanted everyone to

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Fashion is perhaps the most notable aspect of a subculture. Since appearance is often the first thing analyzed in any individual, fashion or other visual symbols stand as the quickest way of communicating which subculture an individual belongs to. As a result, many subcultures develop very unique or distinct fashions. Some subcultures became fashion symbols of the mid 20th Century as the subculture gradually integrated into the pop culture where they inevitably became mainstream. Beats, Hippies, Greasers, and Mods are, in the current age, thought of as icons of their times based on their fashion.

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The 1970s and 1980s The late ‘70s and early ‘80s witnessed a counterculture that morphed into the punk movement. People left out the symbolism of peace and love to let off anger and spikes with the spirit of anarchy that spread its contagious force with anti-fashion trends. Instead of patches embroidered with flowers and peace symbols, punks wore patches of favorite rock bands and mantras, roughly stitched onto to worn-in leather jackets and vests. The role of the patches remained the same indicating identity and even solidarity with a cause.

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The 1960s, folk and the controversy of politics was a major contribution to fashion. Designers like Emilio Pucci and Jackie Onassis Kennedy influenced their creation onto what Several ordinary citizens would wear accessories, headbands, medallions, loose fabrics but others would often wear colorful tight skirts, hot pants claims Brassfield. In the era of 1980, Punks with often use change as an accessory, heavy boots, and other types of clothing that made them noticeable. According to the brief history of fashion trends, their hair appearance was more significant, as well as eye makeup. Once

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