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Food Industry Analysis Paper

231 Words1 Pages
The food industry is gradually changing to include innovative processes and technologies. This has made the industry very competitive, as businesses strive to acquire and maintain customers by offering them the best services and products (Garcia et al., 2014). The industry also greatly impacts other industry segments such as beverages, packaging, the farmers of fresh produce, wholesale and retail, supply chains, and the sale of food-related equipment. The industry is huge because it provides very basic needs for individuals, and these individuals are willing to purchase products that satisfy their needs. In the current age, customers want to purchase high quality products that are healthy, natural, and provide convenience. They are willing
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