ipl-logo

Foot Locker Company History

642 Words3 Pages

America was built in the beginning by small “Mom and Pop’ shops that either grew or remained small throughout the many years of their existence. In today’s America some of these “mom and Pop” shops still remain but some have grown to become bigger and spread throughout the country and even the world. Companies like Dicks Sporting goods, Walmart, Ben & Jerry’s have grown from family owned and operated to giant empires in our society. One of those many companies is Foot locker; that was founded in 1879. Foot locker is a top athletic shoe retailer that’s located in New York, New York. Along its long journey foot locker has had a couple different names along the way. The company was founded by Frank Woolworth in 1905 and named the company F.W. …show more content…

Kinney Corporation, Who was also a shoe company that started in 1894. G. R. Kinney was a very successful company with many stores in the US. The two companies then worked together and in 1974 Foot locker was born as a Kinney Shoe division and 1974 the Canadian Kinney’s opened up a women’s foot locker. By the 1990’s Woolco’s shoes were selling in places like Walmart, a corporate giant and in 1997 Woolworth closes the remaining five-and-dime-stores in the United States, one of which was located in Lancaster Pennsylvania. By 1999 Woolco changed its name to Venator group and in 2001 Woolworth changed the company name from Venator Group to Foot Locker, its most profitable store. Foot Locker focuses mainly on sports clothing and apparel but mostly for its shoes. By 2001 the new CEO Matthew Serra was set in place to take Venator Group to a new Beginning as Foot Locker. Serra started to build store outside of the traditional mall area and hit the surrounding areas looking to bring in younger clients to boost more revenue. In 2002 Foot Locker and Nike began to battle over Nike shoes being sold in vendor stores because Foot Locker wanted to start selling higher end shoes from Nike. Nike wanted them to sell less popular shoes, which hurt Foot Locker because of having to sit on merchandise. It took until the end of 2003 for the two companies to come to an agreement on

Show More
Related
165 Words | 1 Pages

J. Crew was established in New York City in 1947. The store was originally named “Popular Sales Club”. The owner Mickey Drexler started up the company as a door to door sales of women’s clothing (Strickland, 2014, Pg. 510). Over time Drexler changed the name to J. Crew to attract a more “Preppy, affluent consumer’s attention (Strickland, 2014, Pg. 510). Their goal was and still is to be a forefront of fashion and deliver exactly what consumers desired (Strickland, 2014, Pg. 515).

Read More
623 Words | 3 Pages

Jordan Geller has a flabbergasting collection of sneakers- 2,500 sneakers! He has a whole museum of his sneakers! Sneakers have become very popular. There are new kinds of sneakers, people love their sneakers, and athletes’ shoes are very popular. Sneakers are much more popular than before.

Read More
707 Words | 3 Pages

Green Shoe later made into a public company in 1960 and was listed on the New York Stock Exchange. It acquired the name Stride Rite Corporation in the year 1966 to emphasize the brand name of one of its famous products. The name

Read More
234 Words | 1 Pages

"Is Wal-Mart Good for America?" gives a provocative examination of the effect Wal-Mart has had on the U.S. economy. The documentary highlights the changing connection amongst makers and the purported "big box" retailers, exemplified by Wal-Mart, that has added to the insolvency of some American organizations and a developing unemployment rate. While Wal-Mart supporters tout the upsides of one-stop, ease shopping, others are frightened at both the outsourcing that has made these low costs conceivable and how extensive retailers influence littler, neighborhood organizations. Cutting edge inspects the champs and the failures as it archives how: Worldwide retailers are superceding makers in settling on choices about item quality, sort and cost.

Read More
880 Words | 4 Pages

Everyone knows the name of the company that owns the "Just Do It" slogan and the swoosh logo. Nike is a successful company that uses motivational advertisements on social media, which contain many different rhetorical appeals to connect to their consumer. By making logical, ethical, and credible arguments through the company's advertisements on Facebook they are successful in selling their product. These rhetorical appeals are also seen through the individual positive and negative comments on social media. Nike was founded in 1964 by a college track athlete and his coach from the University of Oregon.

Read More
886 Words | 4 Pages

Why Hockey Should Allow Fighting The professional hockey league should allow players fight. This has been a long standing debate especially for the National Hockey League (NHL). Some administrators see it as unnecessary; some fans just want to see the teams play actually hockey; but many people feel that hockey would not be the same without the fighting. Players have said that fighting is fun, but actually part of the game.

Read More
1542 Words | 7 Pages

The Grapes of Wrath remains perceptibly an angry book .... And it gives a final powerful impression of a growing … anger among those people themselves" (Steinbeck, Introduction xi). The Grapes of Wrath (1939) is an American realist novel written by John Steinbeck. The book won the National book award II and Pulitzer Prize for fiction. In Many ways, the novel is considered a tragic story of defeat and loss due to the depression caused at that time when the United States was just getting on its feet economically.

Read More
379 Words | 2 Pages

Sneakers have become more and more popular overtime. Sneakers did not seem to be too important a long time ago, but things have changed. Sneakers are very popular, and people question that statement. There is some important research about the history of sneakers, sneaker heads, and Chuck Taylor. To begin with, the history of sneakers is where it all began.

Read More
752 Words | 4 Pages

Nike: The Sweatshop Debate Introduction The goal and purpose of this paper is to introduce Nike Incorporated and to present the sweatshop debate. Nike is an international company that designs, develops, markets, and sells athletic footwear, equipment, apparel, and accessories worldwide; operating in Europe, China, North America, Japan, and developing markets. Nike was able to take its business overseas thanks to globalization, through which they were able to outsource in an attempt to save money, improve production costs, and increase profits; this however made it fairly easy and enticing for them to exploit their outsourced workers – such as with the sweatshop debate.

Read More
918 Words | 4 Pages

Nike has been around much longer than most would think and continues to be the leading trend setter in athletic wear. Nike was started in January of 1964. The athletic company began as just a small clothing distributing company out of the truck of Phil Knight’s, owner and CEO of Nikes, Car. The Saying you started from the bottom is very true when it comes to Nike who now leads in sales of all athletic gear compared to Adidas who at the time of 1964 was the most popular athletic company. From starting in a truck of a car no one would suspect that this company would not only be defined as the definition of ‘cool’ when purchasing clothing and shoes from stores all over the United States but yet the brand that carries our pop culture.

Read More
1271 Words | 6 Pages

To begin with, it is crucial to identify the industry. The athletic footwear and fitness apparel industry constitutes of somewhat 25 companies which offer sportswear, sports accessories, sports footwear, and sports equipment. Some brands even offer casual wear. Competitors in the industry have relatively high prices due to their products' durability and innovated materials used in manufacturing them. Porter's five forces which will be used in the analysis below are: competitive rivalry, bargaining power of suppliers, bargaining power of customers, threat of news entrants, and threat of substitute products.

Read More
1332 Words | 6 Pages

There are many things that I found interesting about Phil Knight and his many accomplishments over the years. Phil Knight is known for the Nike, Inc., which he founder and is the head of this athletic corporation. Nike is the leading athletic shoe corporation in the world. Knight is a recognized legend in the marketing and retail world people often do not recognize what he has accomplished. Over the years Phil Knight was able to turn himself into a hero.

Read More
1565 Words | 7 Pages

NIKE “Just do it” Campaign. Introduction: Nike, Inc. is a top supplier and advertiser of sportswear and supplies. The American maker was established on Jan 25, 1964 as Blue Ribbon Sports. In 1978, the new Nike, Inc. was fabricated under the name of Nike. The world's No. 1 shoemaker outlines and exchanges shoes for a variety of sports.

Read More
789 Words | 4 Pages

Simply put, Nike’s target market is mainly customers who have more concern for the quality and utility of the product than they have for the price at which the product is being sold. This helps to ensure that pricing never has to be adjusted downwards in attempts to woo in a larger number of customers. For any company to achieve success from the marketing strategies that it has put in place, it has to ensure that its strategy is flexible enough to keep up with the changing times and to also accommodate a large variety of customers. So as to do this, it is imperative that the products being produced by the company be innovative enough to exceed what is being provided by competitors in every possible way. Nike chose to take this into deep consideration and this resulted in it making a few changes on its marketing strategy.

Read More
1301 Words | 6 Pages

Probable factors that could affect Nike’s business judgements are a range of demographic, social, economic and political. A few have already started to transpire, though others are purely likelihoods. External factors affecting this mix is one of the most common, technology. Before Nike releases its brand new product line to the market, it’s always prepared to authorize that whether or not there has been any sort of major advances from the other competitors that would tracker its launch. Thus they must time this carefully, as other competition may demand to shadow its release with their marketing

Read More

More about Foot Locker Company History

Related Topics

Open Document