Franklin D. Roosevelt's Personality

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Manning & Curtis (2012), define charisma as a special personality trait that generates others interest and provokes a following. Walsh (2015), defines charisma as an aura that makes people want to know what others are like and what their ideas are. On a scale of 1-10, I would rank Franklin D. Roosevelt a solid 7 on his level of charisma. Like many great leaders who possess charisma, Roosevelt mastered the media of his day and used his notoriety not just to maintain his fame, but to sell his agenda (Walsh, 2015). He spoke directly to the public in a series of radio broadcasts that became known as “fireside chats” (Schnell, 2000). According to Walsh (2015), his smooth and soothing voice was easily recognized on the radio, which was the dominant