In the present digital age, social media has seamlessly integrated into our daily lives. Originally intended to foster connections and bridge gaps between people, it has gradually assumed a controlling presence over its users. The countless hours individuals spend on social media platforms engrossed in an infinite stream of content, reveal the underlying intent of companies to monetize users' attention under the guise of providing valuable content. The significant impact of social media often goes unrecognized, overshadowed by its perceived benefits. However, it is important to acknowledge that social media sells people’s attention, hooks them through tailored feeds, and affects the user's mental health.
Social media platforms like Facebook and Twitter heavily depend on user engagement, “which is measured by metrics like clicks, likes, shares, and comments”. This engagement serves as “the currency in the attention economy, particularly in the advertising industry”. It is important to understand that while using social media is not inherently
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Social media is often marketed as a comprehensive source of entertainment, becoming a captivating companion for young individuals. However, this immersion in the digital world can lead to detachment from reality, especially in the younger generation. A concerning aspect is that young people are highly influenced by what they see online, potentially impacting their behavior and self-confidence. It can also contribute to increased peer pressure as they feel the need to conform to certain appearances or actions in order to fit in. It is when those standards are not met, that social media becomes more of a curse because it doesn’t take a lot to fall into others'