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Hazards Of Distracted Driving

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Public Service Announcements (PSAs) are free advertisements created by the media to send out public safety and health messages. From anti-drug and anti-drunk driving campaigns to PSAs regarding balanced diets and lifestyles, these announcements remind us to be safe and healthy. In addition, PSAs are used to increase the public’s awareness about the hazards of distracted driving. According to www.distraction.gov, in 2014 over 400,000 people were injured and 3,000 people were killed in vehicle crashes due to distracted driving. Distracted driving has become a fatal threat to the population, and PSAs may be a tool to prevent these incidents. On the contrary, some feel PSAs don’t lower the chances of these catastrophes. PSAs are essential for the …show more content…

A study on www.ncjrs.gov was submitted to the U.S Department of Justice detailing the effects of these types of PSAs. In the study, it was stated that after reviewing the effectiveness of hundreds of mass campaigns focused on hazardous behavior, it was proven they do help the public. This was published in Lancet, a medical journal, in …show more content…

A specific tool in use, distributed in Wisconsin, is provided in the Appendix and serves as an excellent sample. Opportunities also exist for placement of the message in maps and on variable message signs. (https://www.ncjrs.gov/pdffiles1/nij/grants/238779.pdf) Additionally, it is said that if states develop “Highway Safety Strategic Plans” that are integrated with PSAs and handouts can be used as an education tool. Specifically, if it promotes the “Slow Down – Move Over” PSA program it can help local drivers. The “Slow Down – Move Over” PSA was shown to help 84% of participants in safe driving study. The participants reporting that viewing the video reminded them to slow down. This study has shown proof that distracted driving PSAs are successful at raising awareness. They are a critical way to lessen distracted driving incidents. Even brochures and signs were shown to push the importance of staying focused on the road. PSAs are a vital piece in today’s fight against lethal

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Not to say that all accidents can be avoided, but this specific incident was caused by the negligence of a distracted driver. The intention of the ad is to show how a simple action, such as glancing at a phone while driving, could result in serious

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Less design, lesser safety The world of PSA posters is Vast, a call to action and/or pleasant to the eye, but this PSA doesn't fit the bill. Texting and driving is possibly the worst thing to commit driving especially to younger drivers who are starting out and/or inexperienced, nonetheless a phone should never be in a young driver's hand while on the road. As stated “7% of drivers ages 15-19 involved in 2020 fatal crashes were reported as distracted”(StopTheText) more and more new drivers are committing the same fatal mistake. This PSA fails to encourage safer driving due to its lackluster design.

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Gregg Easterbrook, a fellow of the Brookings Institution and author of The Progress Paradox, argues in his article “Road Kill,” that people in the United States are not paying attention to a major killer: our roads. In his essay, Easterbrook explains the lack of attention to the threat of road accidents, even comparing it to 9/11, which has become a serious threat to Americans on the road, and even worldwide. Many Americans dismiss the problem, even though it is huge even if it is not perceived as a huge threat like terrorism. Some causes of the rise in accident casualties proposed by Easterbrook are distracted driving and the rapid increase of horsepower. Easterbrook proposes multiple solutions to the problem, such as increased legislation on distracted driving and reducing horsepower in cars (A1-4).

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Road rage, ignoring traffic laws, drinking and driving, or texting and driving are becoming a convention. As more people convert to these unacceptable actions, the roads become even more perilous. Reevaluating the way individuals drive could end up saving someone’s

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and educational resources that help to meaningfully enhance the role that consumers and Texas motorists play to reduce automobile burglary and theft through prevention. ABTPA plays a direct role in developing and distributing the messages and tools that can be helpful to increase public awareness, but ABTPA partners--such as grantees as well as other participating law enforcement agencies—are also vital because of their immediate visibility in communities. Looking forward, ABTPA intends to carefully assess the impact that it has had in this arena. While messages such as “Watch Your Car” seem time-tested, ABTPA wants to ensure that it can demonstrate impact through recognizable measures. 2014 Public Awareness Campaigns ABTPA employed two public awareness campaign themes in 2014: “Think like a Thief” (fall 2014) and “Watch Your Car Month” (July 2014).

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A thorough strategy with several actions is needed to reduce traffic-related fatalities. The first is that enforcing stronger traffic laws and regulations might greatly reduce fatalities on the roadways. Increased fines for driving while intoxicated, speeding, and other dangerous behaviors can achieve this. Second, it's essential to support education and awareness initiatives to advance driving expertise. These efforts ought to emphasize the necessity of using seat belts, the risks of driving while distracted, and the advantages of defensive driving methods.

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EBSCOhost, doi:10.1016/j.aap.2014.07.014. National Highway Traffic Safety Administration, 2016. Distracted Driving 2014, Retrieved from https://crashstats.nhtsa.dot.gov/Api/Public/ViewPublication/ 812260. Struckman-Johnson, Cindy, et al. "

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But what about texting and what about cell phones? Across the market area we continue to see risky driving which includes drivers talking and texting on their cell phone while driving. Many of these situations are in high traffic areas and at high rates of speed. Please take a moment and review the attachments which include a PP and 2 videos which you could utilize during huddles with your teams.

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PSAs will remind you of the dangers by giving you analogies or just going right to the point which is appreciated, but it does not really mean anything. For example, you can write whatever you want on a piece of paper or say anything you want on camera and it will not matter because nowadays, anything with a meaning or lasting longer than a minute is not worth watching. PSA creators/writers know what topics to show, but sometimes they do not go a long way. There are a few persuasive or convincing PSAs about distracted driving, and if shown in the right way and time, they can be somewhat effective. In general, PSAs are mostly neutral, they are there but they are really not.

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“What are you doing?! Look up!” is possibly what every viewer was yelling to the protagonist of the ad, “The Cost of Distracted Driving”, while pulling their hair out. This emotionally loaded ad is the work of the victorious high school and college students who entered and won Project Yellow Light’s film competition to convince others to become safer drivers on the road. Their sponsor, Project Yellow Light, created by Julie Lowell and Alex Garner, is an organization dedicated to raising awareness of the need to stop texting while driving due to the family’s lost of son and brother, Hunter Garner, who passed under similar circumstances.

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Most driving incidents comes from drivers being distracted. The distractions comes from text messages, phone calls and radio. Having a Public Service Announcement (PSA) will reduce the distracted driving incidents because, people will show the serious consequences, raise awareness, reduce the numbers in distractions car

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Name: Davon Dower Date: April 15, 2015 Persuasive Speech Title: Texting While Driving General Purpose: to persuade Specific Purpose: To convince the audience that driving is a serious matter and it could cause risk Proposition Statement: I want to convince you all to start focusing more on driving then texting, because it can wait. INTRODUCTION: I. Attention Getter:

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In today’s society, distracted driving is a major issue, one we have been struggling with since the invention of cell phones. In 2013 alone, over 3,000 people were killed in accidents caused by distracted driving in the US. While many methods have been used to try and stop distracted driving, people are still in search of the best way to go about it. Many believe that we will get the best results by distributing PSAs, or Public Service Announcements, across the nation through different forms of media. They believe that, by showing people the facts, they will become more educated on the dangers of distracted driving and cease to do so.

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A distracted driver would travel the length of a football field when driving sixty miles per hour (Hollister, 2013). The length and amount of time could cause a horrific accident. Traffic safety researchers at Virginia Tech also recognized that those who participate in the act of texting and driving will be twenty-three times more likely to crash (Johnson, 2012). Everyone can see the evidence that distracted driving exists, specifically texting and driving. The people need to recognize it.

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Countless of us might not consider distracted driving as an immense issue for the reason that we personally have probably not experienced an accident or a fatality caused by this. There obtained a ten year period in the United States where effective death rates for distracted driving went up to fifty thousand plus thousands that extract injuries. With our powerful government getting involved, they have been getting stricter by having laws that ban phone usage while driving. One of my databases explained that compared to the 1900s to the 2000s fatalities caused by distracted driving have decreased. My second database explains that there should also be fewer drivers using their cell phones while driving and less fatalities on our roads for numerous

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