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Hillary Clinton Presidential Advertisement Analysis

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Advertising has played a significant role in the marketing industry which has allow individuals, businesses and organization to spread their message on their brand, product, service and idea to the public. Many advertising companies would heavily use television, radio, billboards to showcase their clients businesses and brand the past, however with technological advancement increasing, the use of advertisement have expanded to different platforms of media such as social media with the use of Facebook, Twitter, YouTube, and etc. It is clear that many advertising agency are using online platforms to deliver their clients’ messages as online presence is being used heavily. With advertisers using online presence to spread the message, it is clear …show more content…

During the presidential debate, Republican Presidential candidate Donald Trump was insulting a former Miss Universe by using sexist derogatory words to describe her appearance and her heritage. During the debate, the topic of women issues was discussed which resulted in Hillary to argue how Donald Trump is misogynist by stating, “One of the worst things he said in a beauty contest. He loves beauty contests supporting them and hanging around them, and he called this woman Miss Piggy, then he called her Miss Housekeeping because she was Latina. Donald, she has a name. Her name is Alicia Machado. And she has become a U.S. citizen and you can bet she is going to vote this November” (citation). After the debate was over, Hillary Clinton Presidential Campaign team released a video advertisement all over social media including YouTube, which shows Alicia Machado discussing her situation about Donald Trump. The release of the video was perfectly timed as the mention of Machado and her stories were the most discussed part of the American Presidential debate, which even resulted Donald Trump to make a comment about the situation and caused a fiery with many Americans and feminist groups to side with Clinton and Machado. The advertisement of Machado had a style of documentary displaying her struggles and …show more content…

When examining different advertisement such as Sephora, Hillary Clinton and Because I am Girl, ,many of them use online as a way to reach out to the younger demographic and tend to release videos to create a trend. When examining all the advertisement it is clear that many of them are positive, but the one advertisement that should out the most, was the Hillary Clinton advertisement after the presidential debate. The advertisement provided a powerful tone that encourage the Hispanic community to see how Donald Trump is not fit to be present, as they used a well prominent Latina women Alicia Machando, former Miss Universe to discuss the racism and sexist comments she received from Donald Trump. Throughout the video advertisement, the mood demonstrated sadness but hope for a better future with Hillary Clinton if she is chosen as president. Even though all advertisement were excellent at showcasing their message, there clearly is more room for improvement such as for example with Because I am girl campaign in regards to #DayoftheGirl should have tagged different politicial figures or celebrities to support this cause, that way it can create more followers and support for their campaign and organization. Also with the Sephora advertisement, in order for individuals to buy a product, they could have provided a special deal such as “buy one, get one free”,

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Abigail Girard Mrs. Rolfs AP Language 16 October 2016 Eugene Robinson in the article, Trump May Be Worse Than Just a Pig, explains that Republican nominee for President is an angry sexual predator who uses his fame and wealth to get what he wants, and is losing supporters daily. Robinson supports his suggestion by first explaining how some republicans have abandoned Trump because of a recent tape released of Trump using vulgar words to describe what he does to women; this has made it impossible to pretend that the party has nominated a candidate that could be worthy of presidency. He then claims that Trump is always in a constant rage which causes him to make irrational decisions. Lastly, the author describes how some women have sued Trump,

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1280 Words | 6 Pages

For instance when she appeals to ethos, she says, “There are times when I really miss the Mark Sanford era. Things seemed so simple back then. (The Roy Moore Edge)” “. . . I found myself explaining that I needed to get to work despite the bombing at my subway station . . . (Donald Trump’s Gift to Women)”

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447 Words | 2 Pages

What she said there was ridiculous on the account of her husband 's standing with women, which is far far far worse than the mere words Trump has said about women which are said by every man. Also no one has more respect for women than Donald Trump which is proven by the only nice things a woman who was in a pageant he held in 1997 had to say to a news reporter but they didn’t print it because the most media doesn’t want positive remarks towards Trump. In conclusion they both had their ups and downs throughout the night, but the one thing for certain is that it was not like most Alfred E Smith

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Republican Presidential nominee hopeful Donald Trump made the rounds of the Sunday morning political shows this week, bringing his patented brand of mud-slinging, political spin with him. NBC Meet the Press host Chuck Todd immediately put Donald Trump on the defensive by airing a new Ted Cruz ad. The ad accuses Trump of using eminent domain to at powerful business connections to "bulldoze the home of an elderly widow". The ad claims that Donald Trump won 't change the system because he 's what 's wrong with it. Trump denied the claims made by the ad.

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708 Words | 3 Pages

Hillary if you’re there, here’s what I have to say to you,” Trump sticks his tongue out and jolted past the swarm of reporters. Once the reporters were gone, I inched out from behind the sign. I can’t believe how immature Trump is, I thought. After I could focus again, I couldn’t see him anywhere. I lost Donald

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1067 Words | 5 Pages

The ad “You Make Me Feel” is based off the 2016 Presidential campaign between Former First Lady Hillary Clinton and President Donald Trump. The ad was produced and published October 31, 2016 by Priorities USA in an effort to discredit Donald Trump and show Americans that Hilary Clinton was the best choice for presidency. Throughout the presidential campaign Donald Trump was criticized about his sexist behavior, accused of sexual harassment and victimizing women. Priorities USA used these accusations as a kairotic moment eight days prior to the election to persuade women to vote for Hilary Clinton. The “You Make Me feel” political advertisement uses Aristotelian rhetorical appeals, logos, ethos, pathos and metaphors to persuade the target audience, women, to vote against presidential candidate Donald Trump because he doesn’t respect women.

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428 Words | 2 Pages

One hotly debated political question is the status of women in America, specifically when it comes to equal pay. The post-inauguration Women’s March in DC, for example, was filled with posters demanding equal pay for women; with that being said, Audi’s ad for the Super Bowl is one of the best yet for this year. The ad features a young girl competing against boys in a soapbox derby car race while her father’s voice asks questions about the world his daughter is growing up in. “What do I tell my daughter? Do I tell her that her grandpa is worth more than her grandma?

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In the first GOP debate, FOX news anchor, Megyn Kelly, questioned Trump about his crude statements towards women. Kelly stated that, Trump called women derogatory names such as, “fat pigs, dogs, slobs, and disgusting animals.” She also pressed Trump with a follow up statement “...you made disparaging comments about women’s looks. You once told a contestant on Celebrity Apprentice, ‘it would be a pretty picture to see her on her knees’.” He dismissed these accusations by cracking a joke about Rosie O’Donnell.

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1643 Words | 7 Pages

On June 16, 2015, Donald Trump stepped on stage in Trump Tower in New York City and formally announced his plans to run for president. One of the largest focuses of his announcement speech centered on immigration, more specifically Mexican immigration. He made comments stating that Mexico is currently sending only sending the worst of its population such as rapist and drug dealers into the United States (Ye Hee Lee 2015). Trump is a recent example how the popular media influences the racial prejudice towards immigrants, however, this is not a recent development. Some of the first anti-immigrant sentiment is only a couple of centuries old.

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908 Words | 4 Pages

She did not mention Donald Trump in her speech. She only addressed him as Hilary’s opponent. Although Obama refused to even say his name, the audience all recognized that she was talking about the GOP nominee – Donald Trump. In terms of critical thinking, she employed the Ad Hominem to attack against Clinton’s opponent. Ad hominem is known as a logical fallacy which people use to attack others by their character.

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1144 Words | 5 Pages

Advertisements: Exposed When viewing advertisements, commercials, and marketing techniques in the sense of a rhetorical perspective, rhetorical strategies such as logos, pathos, and ethos heavily influence the way society decides what products they want to purchase. By using these strategies, the advertisement portrayal based on statistics, factual evidence, and emotional involvement give a sense of need and want for that product. Advertisements also make use of social norms to display various expectations among gender roles along with providing differentiation among tasks that are deemed with femininity or masculinity. Therefore, it is of the advertisers and marketing team of that product that initially have the ideas that influence

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794 Words | 4 Pages

This is evident through the perspective of which Oprah conveys to the audience, stating rather that such issues “transcend any culture, geography, race, religion. Politics or workplace.” Thus, such ideas that Oprah explores are not limited to the confides of the film industry, and as such her speech stands as a reflection to all issues and controversies regarding global and societal mistreatment and discrimination. Oprah further emphasizes the struggles to which most women must endure so as to speak out against such controversies, with her main, yet subtle, critique directed towards the scrutiny of the mud-slinging Fake News campaign. Oprah simply states that “we all know the press is under siege these days.”

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967 Words | 4 Pages

Advertising is a form of propaganda that plays a huge role in society and is readily apparent to anyone who watches television, listens to the radio, reads newspapers, uses the internet, or looks at a billboard on the streets and buses. The effects of advertising begin the moment a child asks for a new toy seen on TV or a middle aged man decides he needs that new car. It is negatively impacting our society. To begin, the companies which make advertisements know who to aim their ads at and how to emotionally connect their product with a viewer. For example, “Studies conducted for Seventeen magazine have shown that 29 percent of adult women still buy the brand of coffee they preferred as a teenager, and 41 percent buy the same brand of mascara”

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1586 Words | 7 Pages

“Advertising contributes to people’s attitudes about gender, sex, and violence,” states Jean Kilbourne in her article, Two Ways a Woman Can Get Hurt With advertising agencies standing by the notion that “Sex Sells” it isn’t uncommon to find sex tied into a number of advertisements seen everywhere on a daily basis. “Sex in advertising is pornographic because it dehumanizes and objectifies people, especially women …” (Kilbourne, 271). The objectification of women in our society is more prevalent than many would like to believe. Women being portrayed as passive, easy, innocent, needy, submissive and dependent beings create an understanding that women are less human than men.

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1471 Words | 6 Pages

With the increasing number of people joining social networking sites for free using social networking services, these websites have become a suitable platform for marketing purposes. Advertising and marketing a brand on these websites can help you gain recognition and popularity of the brand and the company that owns it. Social Media Marketing gives you the opportunity to interact with their customers and potential customers. In this interaction, customers can share their views and opinions about the product or service offered by your

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