Going into the event that was held by the Marketing Club, I did not know what to expect or who Michael Pillar was. All I knew was that he was an expert in social media when it comes to marketing. When I arrived, he introduced himself and what he was going to talk about in his presentation. He introduced us to an Indian restaurant and how he was involved with them. It was a startup restaurant and his goal was to get the restaurant know to those in Hoboken because there already was a vast amount of Indian restaurants in Hoboken. The main goal of a startup restaurant is to get known and keep bringing in customers that will enjoy the food and these customers will share their experience to their friends and family. It’s the only way to stay open …show more content…
All the tactics that he took into consideration were very well used especially when it came to social media. In today’s world, every single human on earth is surrounded by social media and sometimes cannot get away from it because it has become a problem for people in this century. So why not target those who are on social media constantly throughout the whole day. Pillar went to every type of social media in order to get more sales, customer satisfaction, and to get the company known throughout the Hoboken community. I belie that he did great job for the restaurant because he took marketing into social media and that is one of the best ways to expand a business to become a lot more successful. I’ve taken the same steps when my dad first started up his own gutter and construction business. I made a Facebook page for the company, and I’m in the midst of making a websites for those who visit the Facebook page so they can access the website by just a click away. Creating the Facebook page allowed us to get a lot more of a customer base through all the photos we have posted of recent jobs. Facebook is a great tool to get ones business out there. Facebook can be the first step and from there you can more on to advertisement in newspapers which helps a lot as well. Giving good impressions and satisfaction will also bring in a lot of more customers interested in your skills. My dad’s company has received many projects and jobs through ads seen on different Facebook town pages that I have posted and while scrolling down their newsfeed. People love to see what a company is capable of doing and through a Facebook page all the post on their allows for the customer to see the skills one has through pictures before committing to giving you the job. Overall I believe that Michael did a really good job in Marekting Matt and Meera because he did