Hypnopedia In Brave New World By Aldous Huxley

Aldous Huxley, the creator of “Brave New World,” warned about the constant barrage of distraction and its potential to become more important in our lives than facing the problems that affect us in his novel. In the novel, he created a dystopian society where people are kept pacified and controlled through entertainment, consumerism, and instant gratification. Citizens are constantly bombarded with mindless entertainment, drugs, and superficial pleasures to distract them from critical thinking and confronting societal issues. Aldous Huxley stated “Facts do not cease to exist because they are ignored.” Effectively showing that ignorance of the issues that stand by us will not change the fact that the actions are still occurring and affecting

Page 49 contains a perfect quote that shows the large amounts of consumerism and the way it is enforced, stating that, “old clothes are beastly,”continued the untiring whisper, “we throw away old clothes.” Ending is better than mending, ending is better than mending.” This is similar to consumerism as it is seen as a principle in today's world, people have always "consumed" the necessities of life – food, shelter, clothing – and have always had to work to get them or have others work for them, however In today’s world, living lavishly has become the standard as everyone would like to have costly products in order to show off their wealth, as people buy things they also tend to throw out “older” products rather than keeping them and fixing them, showing the effects of consumerism as “ending is better than mending.” In modern society, consumerism has become deeply ingrained in many aspects of daily life. People are constantly bombarded with advertisements promoting products and lifestyles that promise happiness, success, or fulfillment through

It is argued that consumerism affects one's literacy and erosion of traditional values, as material wealth becomes prioritized over relationships or personal development, this is shown when the novel states “Back to culture. Yes, actually to the culture. You can't consume much if you sit still and read.” (pg 50) Showing that consumerism has overruled literacy in the society they live in and has replaced it with the constant barrage of distractions in order to rule over the people existing in the Brave New World. Huxley chose to depict technology as a threat for various reasons, some of this is a critique of scientific progress, he was concerned about the rapid advancements in science and technology and the potential for these advancements to be used to control and manipulate society. He wanted to explore the darker implications of a society that prioritizes efficiency, stability, and technological progress and how it can affect the individual freedom that a person has rather than their human values and the subtle control that can occur due to conditioning that could occur over time. He believed that society control through technological conditioning would be more effective and