Classical view is the perspective of writing towards a group that is external and identifiable by age, education level, beliefs, attitudes, and so on. There is no need to be familiar or unfamiliar with your audience so long as you understand their background. Classical view is beneficial due to the fact you can analyze your key audience before writing to them. Cognitive view will often implore the audience’s cognitive perspective of how they read and process information instead of the using the demographic of their target area. Writers who use cognitive view often approach this different level of motivation to get their audience involved using colors, typefaces, and so on to aid in reading different lessons. Education authors often use this