ipl-logo

Jay Heinrichs 'Thank You For Arguing'

548 Words3 Pages
In “Thank You For Arguing”, Jay Heinrichs teaches the reader how simple it can be to get things your own way through persuasion. Throughout the book, the author uses methods that can help move an audience from Cicero’s three-step strategy to examples with present issues. Heinrichs has been in the media business for over 30 years working as a writer, editor, executive, and consultant. With 3 books published, “Thank You For Arguing” has been used in over 3,000 college courses and has become a New York Times bestseller. In the world of persuasion we can learn from it, realize how useful just one chapter can be, and discover if a book should be continued in educational courses.
In “ Thank You For Arguing”, Heinrichs’ concentration in the book
Open Document