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Kenneth Cole Gets Schooled Summary

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In “Kenneth Cole Gets Schooled” the short essay by David Sirota, Sirota who is a journalist particularly in politics and has worked on other political campaigns such as this one, which is from the Kenneth Cole clothing company. The essay “Kenneth Cole Gets Schooled” is about Teacher’s Rights VS Student’s Rights and that is the statement that Kenneth Cole clothing is trying to portray within their new advertisement campaign. Though David Sirota believes that Kenneth Cole is trying to insult teachers and or unions. Kenneth Cole’s campaign primarily focuses on teachers, and says that they are the reason for low-test scores and academic standards. Cole also states that private education is much better than public education. Sirota firmly reinforced …show more content…

Sirota discredits Cole having any knowledge about schooling or teachers. My take is that Cole could have researched the subject and this could have really meant something to him and to his company. Though Sirota had a very well written essay there is the fact that he thinks that Cole does not have any credibility because it being a clothing company. Sirota also says “if someone like him Cole sees mass profit potential in not-so-subtly bashing teachers and unions, it’s a scary sign that such unhinged anti-teacher sentiment could be going more mainstream than ever.” Personally I believe that Cole did not intentionally bash teachers, I believe that Cole as a company or by himself was just speaking his mind on what should be done. I don’t think anyone from Cole thought that it would turn into such a disaster as it did with just a simple billboard that read out, “SHOULDN’T EVERYONE BE WELL RED?” under that its clearly said “TEACHER’S RIGHTS VS. STUDENTS RIGHTS…” Shortly there after there was “mass outcry from teachers, Cole announced on Twitter Monday that it is removing the billboard. Cole also said “We misrepresented the issue – one too complex for a billboard – and we are taking it down.” I personally feel that Cole could have made a comeback by stating factual points on what they felt was right, though they crumbled under pressure and took down the billboard. Sirota did an excellent job representing this particular piece of work from begging to end, and he felt strongly about his points as well as having the ability to back them all

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