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Kids In Stories Company Executive Summary

535 Words3 Pages

1. Executive Summary
Kids In Stories Company is being designed as a personalized children’s book services/print shop who is emphasized on creating the personalized books for children and supporting business-to-customer transactions (B2C) for designing and printing specialized books and the graphic art design industry. Kids In Stories Company want to inaugurate and run a personalized children’s book print shop with services costing considerably less than the rates of its competitors with higher quality.
2. Current Market Situation
2.1 Management Summary
Management will primarily consist of Mr. Mohammad Khabazi, CEO. Additionally, the company's Graphic Designer will be as an assistant manager. The company's management philosophy will be established on mutual respect and responsibility. Kids In Stories Company will encourage respect for customers and also productivity and efficiency. Kids In Stories Company will have principal offices located in Birmingham, UK. All procedures, from online orders to design and print, will perform at this rented office location of approximately 100 square feet.
2.2 Product and Services
Kids In Stories Company will create a website that delivers customers several ways to design and order personalized children’s book via ready to use graphical …show more content…

But we will have a competitive advantage over putmeinthehistory.com by offering lower rates and prices on all services and products. Customers in this kind of industry are sensitive to both price and quality and Kids In Stories Company, will benefit from those both aspects. Also, Kids in Stories Company wants to hire proficient web and graphic designers who can provide better graphical templates and contents for online users that have higher quality than other companies. In addition to that, the materials using for printing and designing do not expire and can be consumed for additional purposes as

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