In Kindred Healthcare being a fortune 500 company towards the top of the food chain provides them with a strong market presence. This attracts third party payers towards being contracted providers with Kindred, due to the wide array of services and locations that services can be rendered. The recent merger with Gentiva completes the multifaceted strategic plan Kindred had put forth. Giving them a leg up from competitors in developing partnerships to improve coordination of care and patient outcomes. This has allowed Kindred to develop a Medicare bundled payment system, which could be the future of healthcare. This structure reduces costs and increases efficiencies in answer to a value based Medicare system; in need of some desperate help.
Weaknesses
First and foremost, the largest obstacle of all is that healthcare providers are among a saturated market. The industry is swamped with corporations, sole proprietary, for profit
…show more content…
Kindred Healthcare is focused on positioning themselves in the market as one of the largest diversified continuum care models growing into an integrated system. The core strategy is to reduce patient length of stays by providing superior clinical outcomes with patient centered care focus. Kindred Healthcare will consistently work towards lowering costs while transitioning patients to their home at the highest level of functionality. Kindred healthcare has put a lot of focus on market position. They have been buying up the health care market to lead to their goal of an integrated continuum care system. Kindred Healthcare continues to be one of the largest post-acute care hospital systems amongst the united states. They have recently acquired Gentiva and still have more outstanding acquisitions. Kindred Healthcare continues to deploy strong market tactics to remain a top player in the healthcare