Level Of Conformity Research

330 Words2 Pages
It was 1965, a time when conformity was expected, so it is no surprise that a simple sign including the word please would influence people to walk as directed. This level of conformity due to informational social influence showed that a number of well-dressed men and women looked to each other to make sure they were doing the ‘right’ thing. The sign did represent authority. But that is reflective of times and the mindset of a similar group of people. Following directions was expected. Following others behavior also reassured people that following the sign must have been for a good reason. This simple directional sign shows normative social influence. People changed their behavior to follow the group. Because it was