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Menards Vs Lowes Company Essay

676 Words3 Pages

Lowes Companies, Inc. The Home Depot, Inc. Menard, Inc.
Open more stores Open more stores Slowly controlled growth
Target women Target DIY Target DIY, customer centric
Centralized distribution Increase regional distribution centers Hub-and-spoke distribution system
Better store appeal Improve supply chain and merchandizing tools.
Warehouse vending Clean neatly arranged stores, knowledgeable employees
Project oriented Eliminate non-core businesses Detail oriented
Increased offerings Reduce inventory Broad product offerings
More customer friendly Improve customer service Cost savings to customers
Point-of-sales communication New computer systems Task and result oriented
Increase in major appliance sales Everyday low prices as opposed to promotional …show more content…

Business level strategies differentiates each from one another due to corporate leadership: However, they are also very much alike concerning the functional level strategies. All three strive for better customer service, and all three seek to provide low cost value to the consumer. What does set them apart is how they serve their customers. Lowes’ target market tailors more towards females to increase sales, Home Depot targets both commercial and residential customers, and Menards targets the entire family by providing houseware as well as building materials and groceries. One key difference between the three companies is that Menards believes they can better serve their customers by remaining a private company versus going …show more content…

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