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Metaphors We Live By Language Analysis

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Since 1980 the year when George Lakoff and Mark Johnson published their book “Metaphors We Live By” conceptual metaphor theory has got an important ground in critical discourse analysis. Indeed, several critical discourse analysts have been particularly interested in metaphor as a powerful rhetorical strategy in political discourse (Charteris-Black, 2004, 2011, 2014, Chilton, 2004; Lakoff, 1992, 1995, 2002). In this chapter, it is assumed that Bush’s speeches are metaphor based. As a result, the aim of this chapter is to demonstrate how metaphors can be used subconsciously and deliberately at once, sometimes to hide certain sensitive issues, and others, to construct some cognitive connotations in the listener’s mind in an attempt to shape
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