The rising popularity of pseudo-events in the media is altering society’s perception of reality due to social media and mass communication. The terms “media event” and “pseudo-event” denote the sensation that in modern day societies several events are created with the sole purpose of receiving media coverage, or even staging events so that the media will be begging to cover said event. Boorstin created the term “pseudo-event,” seeing it as artificially created news that is planned in order to flag attention and obtain media coverage. Pseudo-events have an ambiguous relationship with reality and thrive off this ambiguity by pondering the question, “What does it mean?” By addressing the unimportant topics, pseudo-events make these unimportant