Rhetorical Analysis: The Brady Bunch

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A majority of people aren’t themselves when they‘re hungry. The ad takes place in the nostalgic suburban home of “The Brady Bunch” where Marcia, played by Danny Trejo, is upset that a football has ruined his nose for the big dance. Mrs. Brady hands Danny Trejo a Snickers and he transforms back into sweet-talking Marcia. Then it pans over to Steve Buscemi who reenacts the famous “Marcia! Marcia! Marcia!” meltdown. This ad uses two types of rhetoric, logos and pathos, but a majority of the ad uses pathos because it is not listing any facts really and is using only emotion to sell the product, in this case, humor. This commercial is not effective in using pathos to convince hungry people of buying Snickers. This ad technically uses two