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A critical analysis on women portrayal advertising
Women In Advertisements And Body Image
Women In Advertisements And Body Image
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Mary Ann Shadd Cary uses rhetorical techniques as well as various claims to establish the necessity of her newspaper. These techniques contribute to the importance of the newspaper by emphasizing freedom for slaves and raising on the argument on slavery. One technique Mary Ann Shadd Cary uses is figurative language. Her usage of a metaphor raises the argument on freedom of speech for African Americans. “We need an organ too, for making our voice heard at home.”
Rose Yi 30 October 2015 Synthesis of Deborah Tannen’s “Who Does the Talking Here?” In her paper, “Who Does the Talking Here?” , Deborah Tannen takes a look at the conclusion of various studies and uses real life examples to bring about a compromise on the endless argument of which gender talks the most. Throughout her essay, Tannen mentions several different research studies on the topic of discovering whether men or women talk more.
We are like boiling frogs, Failing to act against climate change. As the severity of the situation continues to increase the world is reaching catastrophic levels. The recent article, “It's not too late to stave off the climate crisis, U.N. report finds” by Lauren Sommer, uses persuasive language to alert the public that the time to act on climate change is now. The world has enough technology and solutions to fix this problem as stated in the article whilst the author uses pathos to help support the quote.
Analyzing Rhetorical Techniques: "No Name Woman" In her essay "No Name Woman," Maxine Hong Kingston investigates how gender impacts every element of a person's existence in Chinese society. The typical perspective of women's roles in Chinese culture. Through a fictitious affiliation with the female warrior, she shows the poverty and suffering of Chinatown, the entrenched sexism and racism, and the spiritual sorrow of cultural transition under challenging situations. Kingston uses the story of a lady hanged for adultery to illustrate the ugliness and corruption of the culture.
A girl can be seen as beautiful and attractive, but continued to be shunned - all because they don’t wear the latest trends in fashion (but what if they like wearing solid colors or nerdy shirts from Walmart?). They may have a great personality that would attract many suitors in the nineteenth century, but if it is not up to the status of some people, they’re deemed unworthy. It is honestly one of the saddest things I have witnessed and experienced. Through The Body Project, Brumberg explains how American girls have shifted from judging a girl through her personality and internal character to judging through her appearance.
It is no mystery that women struggle with body image on a daily basis. It is also no mystery that young girls look up to their mothers and follow in their footsteps. In an advertisement by Body Image Movement, they exploit a little girl who is concerned about her weight to show that beauty standards effect women of all ages and sizes and that young girls like the one in the ad follow in their mother’s footsteps. This ad is heavy in ethos, pathos and logos and appeals to its viewers in a way in which they want to make a change on beauty standards and make sure that no girls at any age feels the need to fit into society’s beauty standards.
Is this what media finally comes to? To profit and acquire fame, while throwing into the back the importance of wellness and confidence of women young and old alike? In this age many women around the world are heavily influenced by the prevarication of the modern culture's "perfect female body". Evidence of this ubiquitous illusion is prevalent in the texts "My Body Is My Own Business" an essay by Sultana Yusufali and the short comic "My Body" by Vicky Rabinowitz. The example of the crushing influence of beauty by the media are explicated by both texts.
Many young adult novels portray body image as an important component to an individual’s ability to prosper. In Do I look Fat? Body Image in YA literature, Beth Younger argues that a teenage girl’s ability to attain status and power is directly linked to her physical appearance. According to Younger, the female body must achieve the “contemporary ultrathin standard of beauty” (Younger 3) in order to attain control, power, and responsibility. If this gaze of a female body is not met, that individual will be looked upon as irresponsible, especially in her sexuality, and will miss out on the “American Dream” (Younger 7).
Teenagers treasure popularity, being the same, and being known. But have you ever wondered if some are also trying to keep it on the down low? To be quiet and to be kept unknown? Some are opposites and they just want to be away from people. They do not like the big crowd and prefer to be isolated from them.
“I’d rather be unseen, and if then shunned by everyone, than to be a pleasant-smelling flower, growing in clusters in the fertile valley, where they’re praised, handled, and plucked by greedy, human hands” (Polanco 13-18). Polanco writes about how he would rather not be seen than to be known by everyone who is materialistic. This shows the contrast of society leaving people out and judging them because of their looks among other superficial reasons. In our generation, more and more people struggle with this problem. They find it hard to see themselves as enough when the media is advertising lighter skinned, youthful, fit, if not borderline too skinny models that are unrealistic and incomparable.
Society has created an image that is unrealistic for young women to achieve. In the poem, “Barbie Doll”, written by Marge Piercy, a child is normal until she grows up and hits puberty. The teenage girl receives comments from a classmate about her body and the way it looks. She is a healthy young girl, but she started to believe all these comments and was apologizing for the way she looked. She would beat herself up about not having a body that looked like all the other girls.
Men and women nowadays are starting to lose self-confidence in themselves and their body shape, which is negatively impacting the definition of how beauty and body shape are portrayed. “...97% of all women who had participated in a recent poll by Glamour magazine were self-deprecating about their body image at least once during their lives”(Lin 102). Studies have shown that women who occupy most of their time worrying about body image tend to have an eating disorder and distress which impairs the quality of life. Body image issues have recently started to become a problem in today’s society because of social media, magazines, and television.
Your decisions to comply with society’s view of “beauty” are no longer subconscious, but rather are more conscious-driven decisions. Barbie’s slender figure remains idolized; however, it has evolved from a plastic doll to a self-starving model that is photo-shopped on the pages of glossy magazines. You spend hours in front of a mirror adjusting and perfecting your robotic look while demanding your parents to spend an endless amount of money on cosmetics and harmful skin products to acquire a temporary version of beauty. Consider companies such as Maybelline, which have throughout the ages created problematic and infantilizing campaigns and products for women. More specifically consider the “Baby Lips” product as well as the company slogan, “maybe she’s born with it, maybe it’s Maybelline,” that reiterates the male notions of beauty to which women are subjected.
In the year 1998 women would strive to be perceived as the “perfect” woman with flawless skin and a skinny body. In the 1990’s technology changed how we would perceive women forever. With this new technology we now have access to digital editing and other online editing tools that women can use to eliminate all of their imperfections. With these tools our society put a huge pressure on girls to look like the people in the magazines. The problem with this, the girls in the magazines were not real.
Meaghan Ramsey's TED Talk "Why thinking you're ugly is bad for you" is a powerful speech about low body confidence. Ramsey talks about how society's pressure to be perfect is one of the main reason for young girls' (and boys') low body confidence and how these feelings of low esteem can impact their lives and futures. I chose to analyze this speech because I have experienced low body confidence and I have felt those feelings of low self-esteem. In Meaghan Ramsey's speech "Why thinking you're ugly is bad for you", she discusses how low body confidence is undermining academic achievement, damaging health, and limiting the economic potential of today's youth who are growing up in a world of social media. Ramsey has a strong start to her speech, using a photo and a story about her niece to gain the attention of the audience.
