ipl-logo

What Is Lb160 Professional Communication Skills For Business Studies

1155 Words5 Pages

Faculty of Business Studies
LB160: Professional Communication Skills for Business Studies
First Semester 2015-2016
Tutor Marked Assignment (TMA)
Academic Year - 2015-2016 Semester: Fall 2015-2016
Branch: Antelias Program: Faculty of Business Studies
Course Title: Professional Communication Skills for Business Studies Course Code:LB160
Student Name: Georges Saade Student ID: 140816
Section Number:212 Tutor Name: Doreen Kharrat

Total Mark: Awarded Mark:
Mark details
Allocated Marks Questions Q1 Q2 Q3 Q4 Q5 Q6 Total Weight 10 10 Marks 10 10 20

Allocated Marks Criteria Content Language Organization Total
Marks Q1
Marks Q2 Student’s Total Mark 20

Notes on plagiarism:
A. According to the Arab Open …show more content…

What makes SWOT principally controlling is that, with a small consideration, it can aid the company discover opportunities that it well-placed to make use of. And by considerate the weaknesses of the commerce that can be run and reduce threats. Strengths and weaknesses are often internal to your organization, while opportunities and threats generally relate to external factors.

Wendy’s is a large -foodstuff hamburger business in the world, this company has several strength that helps her to compete with other company in the same industry. The first one is that beside the similar stuff that other business present it also offered a number of unique foodstuffs “such as Frostys and Spicy Chicken Sandwiches, as well as various healthy alternatives like salads, baked potatoes and even chili.” The second strong point was the corporation Super Value Menu was certainly one of its strongest asset. Wendy’s draw more attention to product value and merchandise increasing by offering its Garden Sensations, a new variety of new, healthy salads. Finally Wendy’s know how to differentiate themselves by presenting t a exclusive fast-food …show more content…

The second one was the problem of not having easily identifiable merchandise like” McDonald’s Big Mac or Burger King’s Whopper.”The last one was that the company ignored the change in buyer preferences from internal dining to drive-through windows at its restaurants. It did not answer well to shift in customer preference which soon begins causing as threats to the business. Another threat was that burger king began to present a number of things that give it s one step from other competitors. .As for the opportunities the corporation intended to gradually “more use acquisitions of smaller brands and joint ventures as the primary driver of future growth” another one is was that Wendy’s had grown-up by acquiring quite a few minor companies such as Tim Horton’s

Show More
Related
1559 Words | 7 Pages

They have a high brand awareness, history of product excellence, high contribution margin, and customer loyalty. They hold 50% of the market share on steak sauce as well as 10% of the market share on marinades after only one year. Their downfalls as a product are that they are a small niche market, meaning they are limited to only steak. The steak sauce market division is mature, and there is an operating loss from marinades.

Read More
743 Words | 3 Pages

Communication is very key and important in any organization as it facilitates a proper relationship between employees of a firm. There are certain factors that can distort effective communication in a firm and some of these factors are, filtering, selective perception, information overload, emotions, language, silence communication apprehension and lying. Also, keep in mind that cross-cross cultural factors clearly create the potential for increased communication problems. These factors should be looked at and addressed in the firm to increase the level of effective communication. Effective communication increased employee effectiveness; both individually and as a team.

Read More
1560 Words | 7 Pages

According to Hills, Jones, & Shilling (2014), A SWOT analysis is used to create, affirm, or fine-tune a company’s business model. In this chapter, Publix’s strength, weaknesses, opportunity, and threats will be examined and explored to pinpoint which area of the company needs to be strengthened or improved. Taking into consideration will be the four managerial functions leading, controlling, planning and organizing. Following an explorations or Porters five forces and Macro-Environmental forces as they apply to Publix.

Read More
234 Words | 1 Pages

In today’s market, Walmart and Target are two of the top competing companies within the market system. According to Loudenback and Lee (2015) research on Walmart and Target stated, “We just released a list of the 50 most powerful companies in America, and Walmart came out on top as the most powerful company in the nation with Target a close second”. Walmart was founded 60 years after Target was founded. The two companies have found different ways and techniques to stay a top of their competitors. Within my SWOT analysis, I plan on pointing out each company’s strengths, weaknesses, opportunities, and threats.

Read More
1054 Words | 5 Pages

Sigmund Freud’s theory of psychoanalysis explores the concept of a person’s behavior being controlled by their unconscious and conscious mind. Almost all of the literary works that exist tend to have a conflict that pertains to either the plot or the character. In Leo Tolstoy’s fiction novella “The Death of Ivan Ilyich”, he writes about the life of a fictional character named Ivan Ilyich and his conflicts that he deals with throughout his adulthood. Tolstoy specifically writes this novella in an interesting order by beginning the story after Ivan’s death and then continuing the story before his death. Another significant character in the story is Ivan’s son Vasya.

Read More
1618 Words | 7 Pages

Aspect 5 Originality Is there any evidence of plagiarism in this work? (Plagiarism includes any text that is copied and pasted from a source, even properly referenced, and not clearly marked as a quote). PLEASE VERIFY THE ORIGINALITY OF THE WORK by using either www.plagiarismchecker.com or www.paperrater.com/free_paper_grader (select option "Include" for Originality Detection) 0-5 Points - One or more entire paragraph is copied from a source 6 Points - Two or more sentences are copied from a source 7 Points - One or two sentences have been copied or barely reworded, and a search for them returns an identical or almost-identical match 8 Points - Originality is 90% or more, or a search for any string of 6 words does not return a match 9-10 Points - No evidence of plagiarism, except for text in quotes, with the author properly referenced for each Please provide feedback explaining why you gave the grade that you did, with examples if relevant. Grade Comment

Read More
797 Words | 4 Pages

Based on the readings, sound, direct, and efficient communication is necessary for all organizations to promote their values advertise their products and give new and existing information to all areas of the organization and to the public (Ferrell et al., 2016) Thus, effective communication is fundamental for all organization's

Read More
785 Words | 4 Pages

Introduction The challenge in succeeding in the job search-and landing a coveted first position post-graduation from university is not just about becoming technically proficient for a role but more about communicating to potential employers that we already have the most sought-after skills and abilities. Many social-impact organizations look for people who have transferable skills as well as the technical abilities. As new graduates, our focus should therefore be on the transferability of our current skills, from our current environment like the SENEX university course and extracurricular activities into the environment we would like to enter i.e. our target organisation. Listening as an acquired skill

Read More
1601 Words | 7 Pages

The company also uses broad differentiation as a supporting strategy. This secondary strategy involves developing the business and its products to make them distinct from competitors. McDonald’s applies the broad differentiation strategy in one of their product line. For example, McDonald’s introduce the McCafé products line, in this strategy McDonald enables to get customer during off peak hours. Vertical integration is also one of the strategic objective linked to McDonald’s cost-leadership strategy.

Read More
3370 Words | 14 Pages

The diagram above shown the CPM of McDonald’s and its competitor, KFC and Burger King; indicates McDonald’s is in a strong strategic position than its competitor. Some of the reasons McDonald’s is successful and has high market is due to it strong brand name recognition, a strong customer loyalty, and its global expansion. Furthermore, McDonald’s is also invested a large sum of money in advertising and very well known toward it charity program through Ronald McDonald’s House. Nevertheless, there are areas in which the organization can improve.

Read More
1023 Words | 5 Pages

The research has not only reviewed the well-known concepts of academic plagiarism but also introduced new facts and forced to think of academic plagiarism in different light. A new thing learnt in this research is that plagiarism can occur intentionally and unintentionally. It may not be an intention to plagiarize but it will be marked as academic plagiarism if proper citations, quotations and references are not given. So understanding and learning how to cite and quote the references is significant. Most students do not realize the extent of the damage that plagiarism causes on their own intellectual growth.

Read More
715 Words | 3 Pages

Adler, Rosenfeld & Proctor (2001) tell us that “Adults spend an average of 70% of their time engaged in some sort of communication, of this an average of 45% is spent listening compared to 30% speaking, 16% reading and 9% writing.” In business, this is a key to all communication since communication will

Read More
1384 Words | 6 Pages

Introduction Business communication is a process where both the employer and the employees in a company share and exchange information. Be it the corporate world or the education arena, priority is given to ‘speaking’ correct English. People in these fields have understood that communication skills mean speaking skills. Most people think that writing skills are not essential for effective communication. But that is not the truth.

Read More
864 Words | 4 Pages

Ways of Communication The ability to communicate appropriately with a wide variety of people whilst maintaining good eye contact, demonstrate a varied vocabulary and tailor your language to your audience, listen effectively, present your ideas appropriately, write clearly and concisely and work well in a group all require good communication skills. Verbal: This communication needs speaking, hearing, and listening thereby involving direct interaction or through devices like telephone or mobile. Internet telephony coupled with video have bridged distances and for most practical purposes equated with direct face-to-face transaction.

Read More
1136 Words | 5 Pages

Introduction: The process of communicating successfully with our family, friends, co-workers, business associates and people is one of the most critical skills. Communication is such a key part of life that I often tell to a person that “Its no use of someone if he/she really don’t know by associates people in their work place or area of field”. Communication makes us to be known of others, good or bad that depends on usability of a person communication. And, it is up to each of us to learn to communicate well with those who are important to us.

Read More

More about What Is Lb160 Professional Communication Skills For Business Studies

Related Topics

Open Document