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Small Change By Malcolm Gladwell

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Small Change by Malcolm Gladwell

The purpose of "Small Change" by Malcolm Gladwell is to explore social media's limitations in promoting social activism. Gladwell notes that social activism requires stronger connections to create meaningful, long-term social change. Though social media provides a quick and broad platform to reach a diverse audience, its platform could strengthen commitment, proper structuring, and organization since it cannot provide a solid base to support long-lasting social changes. My judgment of Gladwell's purpose in "Small Change" is to shed light on the limitations of social media in promoting meaningful and long-lasting social change, citing weak-tie activism, participation illusion, a lack of proper structure, and …show more content…

It helps mobilize people and spread awareness for deeper connections with people globally. Mobilization takes place through online petitions and solicits, whereby like-minded people can engage in advocacy discussions that rally social change (Miladi, P.4). Internet platforms foster amplification of people's voices because it offers a basis for people to share ideas, experiences, and opinions, raising awareness on social issues (Miladi, P.1). As a result, public discussion is generated to challenge and impact social change. People engage in collaborative conversations that supplement actions. For instance, people can engage in Twitter chats to hold debates and discussions on important issues that influence change (Miladi, P.4). Therefore, people can take advantage of the interactive platform to initiate activism in online communities. Through social media, institutions and people in power can be held into account for their actions. People build small communities that demand transparency and accountability, hence the source of motivation to champion social change. Social media has greatly revolutionized interactions and organizations that facilitate social …show more content…

Gladwell argues that social media must be more effective in fostering social change due to underlying concerns such as weak-tie activism, participation illusion, and lack of proper structure and hierarchal organization. However, it is notable that social media plays a critical issue in reaching a wider audience, amplifying voices, and raising awareness to supplement social activist undertakings. Therefore, people must recognize the advantages, limitations, and risks presented by social media platforms in their venture to impact social change while approaching and valuing traditional mechanisms in mobilizing

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