Stereotypes Faced By Social Media And Health Magazines

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"We live in a fat-fearing and food moralizing culture where magazines, movies, and a multi-million dollars "health" and industry all pump out the message ‘thinner is better'" (Cynara Geissler). In this world of ‘skinny people', fat became an emotion of hate, disgust, shame, and guilt. Fat shaming is one of the most powerful tools in today's world to make someone feel guilty about what they are. Do we really need an attractive body or something like skinny body to get acceptance in society? Social media, fashion and health magazines all encourages slim bodies by showing those svelte models in their magazine photos. Health magazines especially make a deep relation between health and body size; often claims light-weighted people are healthy. A body big in size and heavy does not mean unhealthy always …show more content…

The media, advertisements only portrays one acceptable picture of women ‘skinny' and society is simply buying that lie. As Geissler states, "A lot of time, effort and capital has been invested in making us believe that fat is a dirty word." Market data enterprises reveal annual sales revenue of weight loss programs, diet drugs. "In united states, a private weight loss industry's estimated annual sales revenue is $58.6 billion" (Diet Market). This huge amount of sales revenue shows that people are buying their weight loss products to get rid of ‘fat shaming.' Marketers use slender, and lissome models to make their weight loss advertisements and products more persuasive and influencing. Social media plays a crucial role in making people feel that they do not belong to this ‘world of skinny people.' There is so many weight loss related blogs on social media such as

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