Strengths And Weaknesses Of Human Resource Management

1. Introduction

Human resource management (HRM) according to M. Ravi Babu, is the theory, techniques, methods, and tools for studying the adjustment of people and their relations in the organization, connection between work and its relations, matching the people and work in order to fully develop human resource management, tap people’s potentials, motivating people, promoting the work efficiencies and meeting the organizational objectives (M. Ravi Babu et al, 2014). Globalization has brought forward a plethora of opportunities for Indian businesses. But these opportunities also bring with it immense challenges. India’s diverse demography entails that HR managers have to face challenges unlike any other faced in the west. However, businesses

Although SWOT is a widely accepted tool for strategy implementation, the tool by itself has not been subjected to analysis. The acronym SWOT stands for Strengths, Weaknesses, Opportunities and Threats. Its simplicity encourages its use as a tool to assess alternatives and complex decisions (Marilyn M. Helms, Judy Nixon, 2010). Marilyn and Judy (2010) in their paper explain that listing out internal and external issues form a starting point to implement strategy which makes SWOT as a first choice of tool. Internal strengths and weaknesses are written at the top row of a 2 X 2 grid as shown in Figure 3, which can include organization structure, availability of natural resources, scope and productivity, and financial resources. External opportunities and threats are written down in the bottom row of the grid, which can include customers, competitors, market trends, partners and suppliers, social shifts, advancement in technology, and various environmental economic, political and regulatory affairs. SWOT analysis promotes the identification of relationships between these factors as well as the development of suitable direction for organizations to follow (Proctor, 1992; Marilyn M. Helms, Judy Nixon,