Blue-chip companies are spending 3.1 Billion Dollars to get their current employees remedial training, and respected employees at these companies are typing at a level that is extremely unacceptable. If you even began to read what they have typed you would be in shock. In “What Corporate America Can’t Build: A Sentence,” author Sam Dillion uses many examples of poor writing skills seen in corporations to show executives the problems caused by incomprehensible writing and to enlighten the powerful executives of ways to fix these problems. Sam Dillion is an expert journalist and national education correspondent. Some of Dillion’s few credentials have been a two-time Pulitzer prize winner, he has worked for the New York Times for more than 13 …show more content…
It seems just about anyone that works for a company that uses a computer to email, text, or send and receive typed documents to co-workers can relate to the problem. However, Sam Dillion list a few different ways corporations can get their employees remedial help, and therefore his intended audience must be business executives. The purpose of Sam Dillion’s article is to inform the audience that incoherent messages between co-workers is very mainstream, and it is costing corporations a lot to give their employees remedial training. Dillion provides a few ways adults and employees can get help on their own. Throughout Sam Dillion’s article he uses statistics, humor, and cites expert opinions to convince business executives of corporations to invest in remedial writing training for their employees. By using these rhetorical choices, Dillion makes some great points about a large problem that corporate America has, and he effectively makes the case that business executives should get employees remedial training if it is …show more content…
In Dillion’s article, he uses Humor when he quotes Mr. Morrison saying, "I was too wordy, I liked long, convoluted passages rather than simple four-word sentences. And I had a predilection for underlining words and throwing in multiple exclamation points. Finally, Roger threatened to rip the exclamation point off my keyboard" (Dillion 417). This clearly demonstrates humor because ripping someone’s exclamation point off their keyboard seems a bit drastic and of course he was only being sarcastic. When the reader sees this, it brings an amusing vibe to the article instead of a serious tone that the audience has already received in the beginning. Another reason Dillion uses humor in this article as one of his rhetorical choices is to keep the reader interested. With his intended audience being executives, they most likely read through tons of dull articles each day. Dillion Strategically places humor far from the end of his article for a reason. By relating his intended audience to an example in his work, he keeps his audience hooked and connected. Sam Dillion wants to inform business executives that not only do their employees need training, but sometimes executives need help as well. He does this in a playful manner by including an amusing quote from a successful CEO. Dillion is showing that executives can relate and further realize that they may also need