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Superstyle Plc Essay

242 Words1 Pages
One of the reasons for the new strategy is that by entering the new market, Superstyle plc will be able to become a well-known recognized brand. This allows them to gain a high percentage of market share. This recognition enables the company to gain potential investors for the company in the future. In addition, the R & D budget has largely increased, which is crucial for the company, because it allows them to develop, manufacture and retail a new product design every six weeks. Finance is essential for them to meet this demand, and by adopting this strategy they will be able to achieve this overall goal. However, this strategy is highly risky because the asset turnover rate of the company is relatively low. In order for the strategy to

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