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Reflection about swot analysis
Reflection about swot analysis
Reflection about swot analysis
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The shirtwaist trade was one that was relatively new, only about fifteen to twenty years old. A large
TRADER JOE’S – INDUVIDUAL ASSIGNMENT 1 Part 1 – Introduction What Joe Coulombe did was opening an ordinary supermarket into the industry but the strategies he took were separating the Trader Joe’s from its rivals. What he did was to offer products targeting sophisticated costumers who were searching for good bargains. The offerings of Trader Joe’s were so unique which are not found at rival shelfs. Another crucial decision he made was to take advantage of recent environmental movements such as the rising trend of costumers searching organic foods. The company also decided on selling private labelled products with lower prices than other brands of the same product.
There are many things that we associate ourselves with, or that we like having. A lot of us like clothes. A lot of clothes. A variety of clothes that we can wear to match however we are feeling. Oftentimes, the fabrics we wear or possess mean something to us, whether they are from someone special or passed down through generations.
Clothing is a large part of civilization, therefore, the less you care about clothing, the more you distance yourself from society, and
Pace provides the reader with information that many students suffered from “tremendous pressure to dress properly in front of their peers.” This dress was both fancy and elaborate, with the entire wardrobe proving quite expensive. This is proved by William G. Fields finical record of the costs of clothing and other various expenses. Around half of his $602.88 was spent on clothing alone with items, such as fine black coats, fancy pants, gloves and boats.
Hollister offers wide range of consumer shopping goods related to the Clothing line. They offer different product with different versions to Dudes and bettys include graphic and “crew and tee shirts”, polo’s, Henley’s, cardigans, shirts, pullovers, outerwear, rinse or wash slim jeans, flip-flops, shoes, perfume and boxers. Product Attributes: High Quality, Unique comfortable designs inspired by the SoCal Theme and different styles and Colorful patterns. Product Packaging Hollister is well-known for its stylish shopping bags that use young attractive models on them.
Lululemon fully depended and worked on retail model, as well as management team relied on customer feedback to make changes. Employees would also give instructions how they were supposed to rearrange the product each week. Moreover, employees were instructed to wear athletic outfits.
Alongside its strengths, the brand also offers consumers famous name-brand items for significantly cheaper prices, with discounts ranging from 60-70% off. The shopping experience offers not only in-person deals, but also virtual purchases, making it easier for consumers to shop for themselves and their families, likewise. According to MBA Skool (2020,) Burlington Coat Factory provides opportunities in various ways; the brand focuses on providing cash and credit refunds to those dissatisfied with their acquired product/service, directing more input toward the mobile/online shopping experience (to suffice for the world’s growth in use of technology,) and a growing increase in store locations geographically. With cheaper prices than other stores, and more locations geographically, Burlington Coat Factory solidifies itself as a competitor in the fashion world and the economics environment. However, although the brand has its upsides, it also has its negative sides as well.
Retail positioning aims to provide competitive edge by differentiating the retailer from its competition. This differentiation can be achieved through retail offerings that appeal to, and are easily identifiable to by its target market. This process is done by selecting market segmentations and matching them to the retail offerings as precisely as possible. It is vital to understand the consumers needs and wants in order to make a proper match and be distinguished from other retailers. Nordstrom distinguishes itself from other retailers by positioning itself as an upscale fashion store with outstanding customer service, and its multichannel approach.
II. A. Company Info Since the beginning in 1993, Kate Spade has been known for their use of colors and patterns, but it all started with a purse. Kate Brosnahan Spade designed a line of 6 purses completely different from the trends she saw on the runway. This was just the beginning for Kate Spade as they now sell everything from jewelry, to clothing, to home decor. In 2007 Spade sold the company to Liz Clairborne with Deborah Lloyd as the President.
Threats of substitute product - high • Buyers are likely to shift to other products considering the weather conditions. • Low price jeans. • Substitute like formals and trousers Bargaining power of customer – high • The power of buyers is comparatively high considering the fact that they can simply change to other brands. • Converting cost is low. • substitutes Competitive rivalry – high • high chance for customers to shift to substitute brands – ( CK jeans , guess jeans, DKNY jeans and Diesel) • mid – class employees prefers low rated jeans • Low level of product difference will increase competition because of no brand ID.
Demonstrating the work that goes into making their clothes and why the workers are the ones paying the
In the late 1990, although the Japanese economy went through “The Great Recession” for almost an entire decade, Uniqlo focused on all those consumers who were cutting back on their spending to expand operations during this period. Uniqlo
The company Fast Retailing Co., Ltd was found and established on 1 May 1963 in Japan by Tadashi Yanai. Presently, they have launched several apparel and lifestyle brand of UNIQLO, GU, Theory, Comptoir des Cotonniers, Princesse tam.tam and J Brand. UNIQLO was first, to be introduced by Fast Retailing in 1984. It was a brand created to provide comfortable causal clothing to everyone, women, men, kids and babies. A lifestyle wear that was made for all, for everyday activities.
According to UBS Securities, sports shoes priced between 170 and 250 Yuan are best sellers in China's second- and third-tier cities. This indicates that Nike will attract more customers in different social class. Lower income people could afford to buy their low-priced products. This as a result, Nike can meet the customers income and reduce their customer cost.