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Target Financial Analysis Essay

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A Target Corporation Analysis Target originally started in Minneapolis in 1962 and currently has 1,803 stores and over 340,000 employees (Corporate Fact Sheet, 2017). The company target market are consumers that shop for everyday items and also accommodate consumers who are looking to purchase item such as new electronics like TV’s and game consoles, and to the consumers who are shopping for new furniture for children like cribs and dressers. The prime market for Target are consumers at a median age of forty. Fifty-seven percent of their consumers are college graduates, have a house hold income of $64k, and forty-three percent being families with children (Corporate Fact Sheet, 2017). Target is able to offer competitive “style at discount …show more content…

The company officially changed its name to The Dayton Company who created Target in 1962. Target is currently ranked as the second largest retailer in the United States, and rated the 4th largest retailer on the Fortune 500 list, leading behind the major retailers like Wal-Mart and Costco (Wahba, 2015). Target website also holds a ranking as one of the most visited websites in the retail market. Wal-Mart holds the number on spot on the Fortune 500 list for retailers, and sell similar products found at Target. Sales revenue for Target in 2016 was 73.79 billion with 19.58 billion in gross profit. Targets gross income is on a consistent 5 year trend with the lowest in five years being in 2012 with a revenue of 69.87 billion and a gross profit of 19.43 billion (Wahba, 2015). The company launched its initial public offering in Oct. 18, 1967 and currently stock is priced at $64.13 a share (“Target Corp," 2017). Targets five year trend shows that not only are they successful continually serving their existing consumers while at the same time gaining new ones, but also being able to hold their position in the retail market as a financially successful

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Target Corporation (TGT) is an international general merchandise and grocery retailer founded in Minneapolis, Minnesota that works to ensure that the customer is provided with the opportunity to purchase a wide variety of goods such as household products, electronics, pharmacy, personal care products, grocery goods, clothing apparel, and sporting goods in order to achieve customer satisfaction at a discounted price in order to remain competitive within the industry. The primary goal for Target is to overcome their various competitors within the industry in order to generate profit through continuous innovation and delivering outstanding value at each Target location in order to be the preferred shopping destination amongst the customer. In

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Target Corporation stock is overvalued. Target is planning on raising it minimum wage, and cutting prices on many of their items and investing billions into upgrades. Target Corporation stock is impacted by two things related to what it sells, price and convenience. If a consumer needs something right away the availability of a Target store is most likely close by this will play a big factor by the consumer if that product is going to be purchase at Target.

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Target Corporation is the second largest discount store retailer in the United States following Walmart. Target provides high-quality, trendy merchandise at logical prices. As of today, Target has more than 1800 retail stores and 38 distribution centers in the United States. The first official store was opened in 1962 in Roseville Minnesota and have thrived every since. I will be analyzing Target’s financial statements and communicating the results to our decision makers (Target 2017).

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Through Keller’s list of six criteria Target displays a memorable brand element through their connections with the consumer whether it be in person inside a store or online through social media. As Keller states in his book Strategic brand management: Building, measuring, and managing brand equity, “building brand equity is achieving a high level of brand awareness”(2013). Target shows a meaningful element through their descriptive declaration of savings and they show themselves as a fun and hip company which is seen in their commercial titled Vibes, TargetStyle (2016). Within this commercial, the company uses young actors,

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Kohl’s a company that takes care of their customers, employees, and those that are less fortunate. Their focus is the well being and the growth of the families that work for them and the families that maintain the department store open. In other words, it’s core is based on helping others. The system designed to convenience everyone involved. As a result, it has spread to 1,160 locations in the US, 986 being innovative stores that are 88,000 gross square feet of retail space, and 178 non-innovative stores in 55,000 to 68,000 gross square feet of retail space.

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Due to new technology and online purchasing, the way in which Target does business has changed dramatically. Consumers have changed their preferences on buying. Sitting on our couch and buying online while we watch our favorite T.V. show, is easier and cheaper than having

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In fact, Target’s stores operated in Canada for a period shorter than two years. In mid January 2015, the company announced that it had plans to close down its stores in Canada (Dahlhoff, 2015). Although customer opinions varied on the company’s stores’ closure, the truth behind the closure was that the management failed to uphold several principles of project management.

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I. Strengths of TARGET Corporation Target Corporation is one of the largest and oldest public discount retailing company operate in the United States. The company founded in 1902’s by George Dayton (as also known as Dayton Dry Goods in 1962’s). Target store has a huge store footprint and enjoys considerable brand recognition. Target’s portfolio of owned and exclusive brands is also its strength, which allow retailer to a valuable differentiating lover in high competitive retail environment.

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Target Corporation (NYSE:TGT) is one of the most recognized discount retailer that provides upscale, trendy merchandise at affordable prices. The company was founded by Draper Dayton in 1902. The first store was opened in Roseville, Minnesota during 1962. As a result of Target’s continued success, its parent company, The Dayton Hudson Corporation was renamed to Target Corporation in 2000. Currently, Target is the second largest retailer and mass merchandiser in the United States.

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Target has over 1,700 locations as of 2016 and it has 341,000 employees. This retail company offers clothing and accessories, beauty and health products, electronic, furniture, food, gardening and pet supplies, toys, appliances, and more. TASK 1A (P1.1) Target Corporation is a public company. This type of organization means that Target has the permission to sell its registered securities

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Target Corporation is one of the famous retail stores in the United States which is founded by George Dayton in 1902. Walmart is the main competitor to Target because these companies have similarities such as goods, services, business form, and customers. To compare Target to Walmart is logical because people can determine and analyze advantages and disadvantages in annual financial statement between Target and Walmart. Target and Walmart have different data on investment activities which are important to their companies. Investment activities are, uses necessary resources for operating of their companies which include computers, delivery trucks, furniture, buildings.

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SUPPLY CHIAN NETWORK OF TARGET VALUE CHIAN ANALYSIS OF TARGET Value chain analysis is a set of inter - linked value creating activities performed by the organisation that begin with inputs, go through processing and continue up to outputs manufactured to customers. It is the set of activities that creates additional value for the customer. Value chain plays a central role in improving cost efficiency, quality and customer responsiveness. Each activity in the value chain adds to the value of product in each process from its creation to delivery.

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Since Target Corporation is accessible in different places around the world, changes in rules and regulations of different countries it operates might impact on Target’s performance. It may also cause additional costs and expenses. this is associated especially to health, security and business laws. On social environment, Target annually do volunteering. They have a Target Books for School Award which allows them to give away $500 worth of books to local

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2. Customers: As the recession hit, unemployment rose and people started becoming more responsible with money, the consumer priority changed. Since Target was known for style, fashionable in slightly higher price, in the end, they hurt themselves. Target should have done a lot better of a job in providing customer

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