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Target's Business Analysis

433 Words2 Pages
George Dayton founded the company in 1902 in Minneapolis, Minnesota with the name Dayton Dry Goods Company (Solomon, Marshall & Stuart, 2018, p. 372). Threw the years the company went through different retail pattern changes. Consequently, in 1962 the first Target was giving birth in Roseville, Minnesota. Target's marketer's goal in a discount store was to combine the quality, department feeling, fun to shop, and prices to enjoy. The retailer is the third largest U. S. store chain operating with over 1,800 locations (Solomon, et al, 2018, p. 372). The key points, related to Target's supply chains are too many choices were being offered to the customers. However, the exceeding, problematic were felted, in the distribution process where
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