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Teleus Company Essay

419 Words2 Pages

A. Two examples of how Telus Corp. could use a transaction processing system (TPS).
As definition in the textbook “a TPS supports the monitoring, collection, storage, and processing of data for a particular functional area”. Therefore,
1. When Telus Corp. spent the 28 million amounts of money to acquire Blacks.
2. When Telus Corp. ultimately closed and shut down Black.
B.
B.1 Provide two examples of how market pressures affected Blacks or Telus.
- Global economy and strong competition. For instance: at the same time, BCE acquired the Source which has 493 stores
- Powerful customers: customer are more sophisticated and powerful. They know which products are more convenience, and suitable for them. Therefore, smartphones which can take and …show more content…

As a result, the old products could be obsolete in the near future. For instance, people have been using cellphone a lot to take, and sharing pictures. Why do they have to use retail photo outlets?
- Moreover, Telus Corp. purchased Black with purpose of transforming Blacks become telephones and telephone plans supplier. They focused on selling phones, telephone plans, but not new photography-related products, or cameras. That transition made Blacks out of the core business. As a result, the photography-related products of Black were obsolete.
C. Using Porter’s Competitive Forces Model describe two ways that threat of entry new competitors (entrants) affected Blacks or Telus.
- Retail distribution is considered as a key for new entrants into the market. In this situation, Blacks also had 113 stores competing with 493 stores of the Source.
- Product differentiation: Blacks didn’t have exclusive products after purchased by Telus. For example, Blacks only added wireless products and services to its locations.
D. Using Porter’s Competitive Forces Model describe two ways that the bargaining power of customers affected Blacks or

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