The Hayward Lumber Company (HLC)

The company

In 1919 Homer T. Hayward founded the Hayward Lumber Company (HLC). It was a privately held family business. The head office was located in Monterey, California. The company had six lumberyards to serve the central coast region. Bill Hayward took over the company in 1992, he was the great-grandson of the founder. Since he took over the company, many things changed. For almost 100 years, HLC is trying to meet the needs of builders. In addition to full-service lumberyards, the company offer window and doors design centers, pro-oriented hardware stores and innovative construction solutions to save time and money. The company has 450 employees nowadays.

Included in the HLC client base were the single-family domestic housing constructors. Approximately 50% of the HLC revenues revenues raised from client constructors of which develop two to six houses yearly. The additional 50 % of clients constructed up to roughly 200 houses yearly in the central district of coastal California. Hayward has branches across the California coast from Santa Barbara to Redwood City. The biggest competitor of HLC is San Rafael with 3 lumberyards. Other competitors of the company in this region are: Big Creek Lumber, Birk and Pace, Weirick Lumber and Terry Company. To start a full-service lumberyard in the central coast of

He also wished that the company would be a model for sustainable business. To realize this, he had already begun selling the most credible and reliable green products on the market. Hayward also wished that the entire process within the company was environmentally friendly, which he did through recycling and increasing the efficiency. The company wanted to go even further in greening of the process, Hayward looked at the construction cost estimates of what the world's first environmentally designed truss plant could be (Delmas et al.,